Assistant Manager, Digital Marketing - Dubai, United Arab Emirates - Kerzner International Resorts
Description
Assistant Manager, Digital Marketing(11312)
At Kerzner, we never settle. Through continued innovation, our team of pioneers push until the next level is achieved, and then to keep going. Our philosophy is simple - we go above and beyond to Blow Away our Guest and Colleagues. Good enough never is. For us, it is all about perfection and innovation. This is not simply our job, it's our passion.
Our Colleagues are at the heart of who we are and what we do.
With an international team of over 10,000 Colleagues and strong strategic growth on the horizon, we offer unrivalled career opportunities around the world.
We are committed to provide our Colleagues at all levels with opportunities to grow and develop within the organisation through personalised development plans and tailored succession planning.
We invest in our communities to sustain the environment where we operate and minimising our own footprint.Whether it is through animal conservation, education or tree-planting, we like to give back in as many ways as we can to help our communities flourish.
About The Role
The Digital Assistant Manager supports the Digital team to drive business and awareness to Kerzner's global resorts, as well as assisting in the development of Kerzner's digital transformation strategy.
Key Duties and Responsibilities
- Assist with all online advertising including, but not limited to, SEM, social media (organic & paid), programmatic, native, and direct display, retargeting, mobile advertising, affiliate marketing.
- Support the overall multilanguage campaign strategy and daytoday agency management.
- Coordinating campaign assets, landing page optimisation, SEO, and campaign strategy.
- Daytoday agency management including, but not limited to, resort Google My Business listings, implementing SEO page optimisations, Metasearch, website CMS system updates.
- Coordination of administrative duties such as invoicing across our agencies and vendors.
- Build relationships and coordinate tasks with internal stakeholders and Resorts.
- Coordination of A/B testing across websites and campaigns.
- Coordination of content to be pushed across our multiple organic and paid channels.
- The Digital Assistant Manager role ensures coordination and alignment across all digital channels. Additionally, they monitor digital and social media trends in the luxury industry, and identify new asset requirements across digital and social media channels.
Skills, Experience and Educational Requirements
- Fluent in English writhe and spoken, Arabic language is an advantage.
- Strong interpersonal and communication skills.
- Ability to work independently and within a team to meet tight deadlines.
- Minimum of 3 years' experience with paid advertising, SEO activities, digital marketing campaigns and organic social media.
- College degree (BS/BA) preferred.
- Data-Driven approach and thinking.
- Skilled in analysis, problem solving and decision making.
- Technically savvyminded but with creative marketing flair with good presentation skills using Keynote or PowerPoint.
- Experienced in Salesforce Marketing Cloud is an advantage (Datorama & Advertising Studio).
- Experience working across various analytics or business intelligence tools (Google Analytics, Power BI, Looker Studio).
- Adobe software skills would be an advantage.
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