Performance Marketing Analyst Jd - Dubai, United Arab Emirates - CAFU
Description
Responsibilities
- Address data problems primarily specific to performance marketing and growth, create advanced analytics and business intelligence reports.
- Partner with departments to provide actionable data insights & solutions for business inefficiencies, areas of improvements, and growth opportunities.
- Performing data collection, cleansing, analysis, and reporting.
- Filters and "cleans" data by reviewing computer reports, and performance indicators to locate and correct code problems.
Requirements:
- Continuously monitor and analyse campaign data, including key metrics such as impressions, clicks, conversions, and ROI.
- Produce reports on campaign performance and present findings to stakeholders determine the meaning of the data.
- Translating raw data to key stakeholders (who may not be data savvy).
- Querying, and transforming raw data forms into structured data sets ready for analysis.
- Design and build Business intelligence models and predictive analytics to provide deeper insights.
- Analysing dashboards and produce deep dive analysis to provide actionable insights for implementation.
Skill & Competencies
- Quantitative background in Statistics, Computer Science, Math or another technical field
- 46 years of experience as Analyst in the Marketing domain
- Experience on Excel, PowerPoint, SQL, Business Intelligence Tools
- Strong understanding of paid social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and other social media channels.
- Strong analytical skills, with experience in analyzing campaign data and using it to optimize performance.
- Demonstrated experience of running detailed quantitative analysis, interpreting data and presenting findings to senior leadership.
- Familiarity with Google Analytics and other data analysis tools is a plus.
- Fluent in English, with Arabic being a plus.
- Must be based in Dubai.
Benefits
- A collaborative environment where diversity is celebrated.
- A flexible workforce.
- A competitive market salary with housing and transport allowances.
- A fastmoving supportive company where everybody takes ownership over their work.
- The opportunity to share in the success of the business with stock options for qualifying employees.
- The opportunity to work on a product with growing global appeal.
- The opportunity to work with some of the most talented people in the industry from wellknown digital brands.
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