Digital Marketing Manager - Abu Dhabi, United Arab Emirates - Group 42

Group 42
Group 42
Verified Company
Abu Dhabi, United Arab Emirates

1 week ago

Ahmed Al-Mansouri

Posted by:

Ahmed Al-Mansouri

beBee Recruiter
Description

Overview:


The Digital Marketing Manager is responsible for the development, management and execution of the company's Digital Strategy as he/she manages both internal and external stakeholders' interactions with the company's content across the entire spectrum of owned digital assets such as website, social media channels, intranet portal, career portal, event activations etc.

His/her duties include promoting the company's brand, culture, products and services to the right audience and in the right format; analyzing engagement data and identifying trends in the industry and in stakeholders' interactions; planning and monitoring digital campaigns to increase brand passion, awareness and loyalty, and creating active communities of brand believers by maintaining communication in a meaningful manner with their members.


The Digital Marketing Manager will also be advising businesses within the G42 ecosystem on best practices to promote the company's brand, products, and services in the digital domain.

The resource will work hand in hand with the in-house Group Marketing and Communications (M&C) team, as well as liaise with the company's agency partners to elevate G42's digital experience across all its touchpoints.


Responsibilities:


  • Develop, implement and manage G42's digital strategy
  • Define most important KPIs for social media and other digital channels including website, intranet and other existing or tobelaunched platforms
  • Monitor the company's digital footprint
  • Maintain and update digital content (i.e. website content)
  • Measure and report on the performance of digital campaigns
  • Collaborate with (M&C) team and other corporate functions to plan the development of content that supports the realization of the company's strategic goals
  • Manage project staff, agency partners, timelines, and budgets.
  • Monitor SEO and user engagement and suggest content optimization
  • Communicate with industry professionals and influencers via social media to create a strong network of partners to be leveraged if and when required

Qualifications:

  • Minimum of 10 years of experience in advertising, digital media, digital marketing or similar role
  • BA in Marketing, Digital technologies or similar relevant field
  • Track record on developing and implementing Digital and Social Media strategies and campaigns that have led to community growth and increase in engagement, and brand passion
  • Ability to work well under pressure and navigate ambiguous situations
  • Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram, and other social media best practices and KPIs
  • Excellent knowledge of social media native advertising platforms
  • Excellent knowledge of Google Analytics and other performance measurement tools
  • Good knowledge of CMS logics and functioning
  • Excellent understanding of digital best practices such as SEO, SEM, SMO, and PPC
  • Familiarity with UX/UI best practices
  • Adaptable, versatile, and keen to keep up to date with digital marketing trends and advancements in technology
  • Strong leadership and project management skills
  • Critical thinker and problemsolver
  • Excellent interpersonal, presentation and communication skills
  • Ability to work in a team in a dynamic and agile environment

What working at G42 offers:


  • Culture:_ An open, diverse and inclusive environment with a global vision that encourages personal growth and focuses on groundbreaking, industryfirst innovations.
  • Career:_ Outstanding learning, development & growth opportunities via structured training programs and innovative, hightech projects.
  • Work-Life:_ A hybrid work policy to strike the perfect balance between office and home.
  • Rewards:_ A competitive remuneration package with a host of perks including healthcare, education support, leave benefits and more.

About G42
***G42 is driving change in the region and beyond, joining forces with nations, corporations and individuals to create the infrastructure for tomorrow's world. From molecular medicine to space travel and everything in between, G42 realizes exponential possibilities, today.

To confidently demonstrate that you meet the criteria above, please contact us.

G42 is the force that gets you further. Join us.
More jobs from Group 42
See all jobs of Group 42