Marketing Manager - Dubai, United Arab Emirates - Alpha-Nero FZ LLC
Description
Objectives of this role
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
- Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and gotomarket strategies, complete with formal proposals and recommendations on tactics
Job
Responsibilities
- Help develop creative briefs and guide creative direction to meet objectives for all advertising and publicfacing communications, including print, digital, and video assets
- Conceptualize and execute multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels
- Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
- Identify the effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
Required skills and qualifications
- Proven success in developing marketing plans and campaigns
- Excellent written and verbal communication skills
- Strong project management, multitasking, and decisionmaking skills
- Metricsdriven marketing mind with an eye for creativity
- Experience with marketing automation and CRM tools
Preferred skills and qualifications
- Bachelor's degree (or equivalent) in marketing, business, or a related field
- Proficiency with online marketing and social media strategy
- Willingness to travel
- Established contacts in the media
Job Types:
Full-time, Permanent
Ability to commute/relocate:
- Dubai: Reliably commute or planning to relocate before starting work (required)
Application Question(s):
- Do you have any experience in the manufacturing sector for retail?
Education:
- Bachelor's (required)
Experience:
- Marketing: 4 years (required)
Language:
- French (preferred)
Willingness to travel:
- 25% (required)
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