About Hooshna Kasad:
Started my journey into the incredible world of Marketing as a creative Social Media Executive, propelling my career forward by diving into the gripping world of Paid Media.
Experience
- Account Lead - liaised between client, creative departments, and stakeholders to provide successful paid media solutions to 4 clients (6 brands): Al Masaood Automobiles (INFINITI, Nissan CPOV, AutoCentral CPOV), Middle East Film & Comic Con (MEFCC), Department of Culture & Tourism, RAKxa Wellness Retreat
- Strategized detailed monthly & project-based media plans based on past performance and dynamic market scenarios to meet campaign objectives
- Executed lead generation and website conversion campaigns, and performed regular optimizations across various ad platforms
- Managed social post promotions (boosting) per client to improve fan/follower acquisition and increasing ER & VTR
- Researched and onboarded 3rd party publishers to meet mass awareness objectives: IGN & Twitch for Middle East Film & Comic Con 2023
- Created, maintained and customized comprehensive and client-specific dashboards using Google Data Studio, Analytics, and Funnel.io - updated daily
Education
B.A (Journalism & Mass Communication)
Amity University Dubai
CGPA - 9.55/10
Professionals in the same Marketing / Advertising / Public Relations sector as Hooshna Kasad
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Bid Support Administrator
Found in: Talent AE A C2 - 6 days ago
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Sales Manager
Found in: DrJobEN AE A2 - 4 days ago
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