About Raheem Abdul:
I am a go-getter and a tentative young, fervent Digital Marketing Specialist ( Social media as key ) with the drive and ambition to push and steer companies to the next level. In a fast-paced and technological world that’s evolving, I have been able to harness my strong analytical & technical skills to aid decision-making to contribute to the growth of the companies I have worked with.
I have been responsible for developing sound business strategies for online, print and PR for the 38 branches In Real estate, Hospitality, Construction, Charity & Sports.
I oversaw the company’s day-to-day operations and implemented procedures and policies with a vibrant team of creatives.
Experienced Digital Expert ( Facebook, Instagram, Twitter, Youtube ), Paid Media executive ( Google Ads, Facebook Ads Manager & Twitter Ads ) & Content Creator ( Proficiency in Adobe Suite- Premiere Pro, Photoshop & After Effects ) with 8 years of experience.
Passionate about creating an impact on the digital world on Social media and print
Experience
Digital Marketing Manager & Operations Manager
Premier Advertising, Ruparelia Group March 2018 – May 2022
I have been responsible for developing sound business strategies for online, print and PR for more than 30 companies which are in the fields of Hospitality, Education, Media, Construction, Charity & Sports.- Grew the hotels & resorts to a steady following presence of 30% per year, achieved
average of 47.5% per year as per set KPIs of following, impressions and engagement.
- Management of the Hotels’ Social Media accounts and maintained a record growth of leads by more than 45% across all platforms.
- Increased general engagement rate & leads through the use of organic content.
- Management of the Hotel’s OTA platforms and training: TripAdvisor, GoogleMyBusiness, Booking.com, Hotels.com
- Coordination and scheduling of Email software and SMS to follow up with guests.
With an achieved target of 40% on all brands and implementation of an influencer network.
- Responsible for a $500,000+ budget to be for Paid Media across Facebook, Twitter, GoogleAds & PR campaigns to increase the occupancy of the hotels.
- Lead point of contact for all digital accounts & General Managers
- Built and maintained strong client relationships across all hotels
- Tracking and communicating the progress of digital projects internally and externally
- Assistance in the preparation of digital monthly and weekly reports
- Lead content strategy development, planning and management
- Assisted with collaboration between the digital team and the creative + PR teams
- Created Branding guidelines for all the hotels to ensure proper identity
- Provided digital training and up-skilling of staff
- Safeguarded business growth with the digital department
- Created template forms to be used in the day-to-day operations between clients & vendors.
BRANDS HANDLED: Speke Resort Munyonyo, Munyonyo Commonwealth, Kabira Country Club, Speke Apartments Wampewo, Forest Cottages, Dolphin Suites, Tagore Apartments, Speke Hotel, Calabash Spa & Salon, Speke apartments Kitante, Rajiv Ruparelia Rally Team, Sanyu FM.
Digital Marketing Head
Izumi Restaurant & Lounge | Kayali Restaurant & Lounge January 2018– Present
With a Japanese restaurant opening in a city filled with African and Continental cuisine, it was always going to be difficult to penetrate the market given the rare nature of this kind of cuisine.
4 years ago, I began managing this brand from Day 1 of its launch, and with a strategy of inclusiveness rather than focus on cuisine, it has grown to be one of the top 5 restaurants in Kampala.
Inclusiveness, showcasing clients enjoying their experience rather than focusing on the taste/look of the food as this would further “alienate" the Japanese cuisine. With Instagram being the largest followed platform at 6400 followers, Izumi now receives very spiked reservations/orders count from social media. With both revenue streams, being on-ground and online orders, online orders soared and still shine at $2000 per week. A steady increment of 22.9% each year )
Web Developer & Marketing Advisor
Olive Gardens Hotel
October 2021 - February 2022
Digital Marketing Associate, under Ngazi Juu agency
Latitude 0° Hotel
November 2021 - June 2022
- Responsible for sales strategies to onboard more than 85% occupancy at the property, while marketing the other branches of the group and not excluding spa, restaurant and gym
- Achieved 34% increase in website visitors and reduced Bounce rate by 18.4%
Social Media manager cum Head of social media
Speke Resort Munyonyo January 2018 – November 2019
- Ensured implementation of integrated digital marketing strategies and best practice guidelines for Speke Resort Munyonyo, Munyonyo Commonwealth and its restaurant & bar.
-Managed campaigns on digital marketing platforms (Social Media and Websites)
-Implemented local digital marketing campaigns including updates to the websites, social media engagement, paid digital media, and emails among others
-Managed communities ensuring the level of expected service delivered
-Coordinated work with clients to align digital marketing initiatives to ensure smooth and successful execution -Prepared and published weekly, monthly and stand-alone campaign reports on all digital marketing activities.
- Supervised the transfer of ownership of OTA accounts and cPanel Website transfers during 5 month period.
- Responsible for the development of a website for the hotel and marketing strategies.
-Continuously stayed up to date on all digital marketing developments and Innovation
-Managed campaigns on digital marketing platforms with #VisitMunyonyo standing out the most, and still runs through the online community that visits the resort. This was successfully executed with a strategy for influencers on a one-off to leave a lasting brand awareness campaign that runs off organic content. With 1450 posts tagged organically across Instagram & Twitter. (Social Media and Websites) The goal was to make Speke Resort the “hip” place that everyone in town has to take a photo at.
-Implemented local digital marketing campaigns including updates to the websites ( Mini expat sites that appeal to the ex-pat community ) , social media groups
-Coordinated work with external clients who partnered with Speke Resort & Munyonyo Commonwealth to align digital marketing initiatives to ensure smooth and successful execution e.g. The Royal Ascot Goat Races in 2018 and 2019, Jazz Safari, Ginuwine concert
-Prepared and published weekly, monthly and stand-alone campaign reports on all digital marketing activities & ensured all negative sentiments are controlled within a timeline of 2-6 hours before having an impact.
Digital Transformation Advisor
Shakhnovskiy Foundation – Remote role in Russia 2016 – 2017 ( Internship )
Digital Marketing Head
Seamless Uganda 2016 ( Internship )
Social Media Trainee under Google Skills for Africa
Blu Flamingo Africa 2015 - 2016
Education
- MAKERERE UNIVERSITY
BSc. Computer Science ( 2017 – 2019 ) * incomplete till 2nd out of 3 years
- SEETA HIGH SCHOOL
Major in Physics, Economics, Mathematics and ICT ( 2011 – 2016 )
- US NAVAL ACADEMY TRAINING IN ETHICAL & TECHNICAL ENTREPRENEURSHIP
ICT SYSTEMS & ECONOMICS ( 2016 )
CERTIFICATIONS:
-! Facebook Blueprint certification
-! Twitter Flight school
-! Digital Marketing – Hubspot academy
-! Google Analytics Certification
-! Digital Marketing Schools
-! Hootsuite Social Marketing Certification
!
Professionals in the same Marketing / Advertising / Public Relations sector as Raheem Abdul
Ligin Joy
Digital marketer & Expert Facebook ads manager
Marketing / Advertising / Public Relations
Shreya Alagramam Venkataraghavan
Marketing Professional with 2 years of experience
Marketing / Advertising / Public Relations
Professionals from different sectors near Dubai, دبي
Other users who are called Raheem
Raheem Nazir
I am working as a safety officer past 14 years in different companies .I have worked under tecom authority, silicon oasis authority, cluster creative athority, · Construction
Raheem kodag
Dear sir/madam my name is Raheem now iam working in UAE with 8years of experience as a cleaner office boy room cleaning and other works
Jobs near Dubai, دبي
-
كوميس 1
Found in: DrJobAR AE A2 - 6 days ago
IHG Hotels & Resorts دبي, United Arab Emiratesيقوم بإعداد كافة الترتيبات اللازمة للعمليات اليومية · يحافظ على منطقة عمل صحية وصحية · يتواصل بأدب ويظهر المجاملة للضيوف والعملاء الداخليين · فريق الدعم من خلال عمليات التجهيز والتخزين · إبلاغ رئيسه بأي صعوبات وتعليقات الضيف أو العميل الداخلي والمعلومات الأخرى ذات الصلة · ينشئ وي ...
-
Mechanical Site Engineer
Found in: Talent AE A C2 - 4 days ago
Arabian Construction Co. Dubai, United Arab EmiratesPreparing technical materialsubmittals, technical compliance statements, method statements,shop drawings and any other required related project technicaldocuments. · Quantity Surveying by AutoCad and byactual measurement when required to crosscheck with the client inthe site. Tak ...
-
مشرف صيانة
Found in: DrJobAR AE A2 - 5 days ago
Oil and Gas Job Search Ltd دبي, United Arab Emiratesالتخطيط والإشراف وممارسة التحكم المباشر في مجموعات الأدوات الميكانيكية والكهربائية والحرفية للصيانة المخططة / التصحيحية والوقائية وأنشطة عمل دعم المشروع الصغير. تغطي الأنشطة جميع الآلات التوربينية، والمعدات الدوارة، والميكانيكية، والكهربائية، والأجهزة، وتدفئة منصات الحفر، والتهوي ...
