Sridhar Ram

I bring over 18 years of experience working in retail marketing and brand management roles with proven ability to combine innovation, strong business acumen, well-developed project management, and leadership qualities to support go-to-market efforts, product launches, and branding/re-branding initiatives. I have extensive overseas experience, both within the MENA region, part of East Africa, and India.

• Product Marketing
• Digital Acquisition 
• Branch Transformation 
• Local Area Marketing
• Branding and Rebranding 

Partnering with key stakeholders, I lead a team of marketing professionals on business marketing campaigns, strategic retail projects, provide hands-on project management and program coordination from concept through to final delivery.

I am also responsible for the marketing of retail network and product portfolio with a specific focus on activities such as demand generation, sales enablement, and customer engagement for various segments.

I have directed and delivered numerous campaigns and projects in UAE and overseas markets as a specialist covering design management, brand identity, and corporate re-brand roll-out projects.

Awards and Recognition

• Group CEO’s Top Performer for outstanding contribution to the bank’s growth - 2011/16/17/18.
• Game Changer Award in 2017/18 for contributions towards the success of the retail business.
• Diamond Award for the best department within the organization - 2014/16/18.
• GEM Gold Awardee for Service Excellence for the year 2013/14/15.
• Champion Award at Harvard Certified Manager Program (CMP) in 2016.

Master of Business Administration (MBA)