Yves Massaad

Senior-level executive with over fifteen years of experience. Maximizes revenue and investment growth opportunities by creating innovative media strategies, building effective communication plans, and overseeing brand exposure efforts. Achieves operational excellence by monitoring revenue sources, leveraging supporting resources, and establishing results-focused objectives and timetables. Consistently delivers successful outcomes during times of crisis and uncertainty within the most challenging environments. 

Serves as a trusted advisor and expert to clients, executives, management teams, media leadership, and relevant staff. Inspires the identification of hidden business opportunities and the development of impactful solutions by collaborating with key stakeholders. Transforms underperforming brands into well-known powerhouses driven to dominate current and potential markets. Fluent in Arabic, English, French, and Italian.

Senior-level executive with over fifteen years of experience. Maximizes revenue and investment growth opportunities by creating innovative media strategies, building effective communication plans, and overseeing brand exposure efforts. Achieves operational excellence by monitoring revenue sources, leveraging supporting resources, and establishing results-focused objectives and timetables. Consistently delivers successful outcomes during times of crisis and uncertainty within the most challenging environments. 

Serves as a trusted advisor and expert to clients, executives, management teams, media leadership, and relevant staff. Inspires the identification of hidden business opportunities and the development of impactful solutions by collaborating with key stakeholders. Transforms underperforming brands into well-known powerhouses driven to dominate current and potential markets. Fluent in Arabic, English, French, and Italian.

Bachelor of Business Administration in Marketing