Creative Lead – Brand - Dubai, Dubai
2 days ago

Job description
1. Role Purpose
The Creative Lead – Brand & Campaign is responsible for translating brand strategy and commercial objectives into scalable, premium creative direction.
This role focuses on strategic thinking, system-based execution, and creative governance — not just aesthetics. It ensures creative consistency, feasibility, and quality across campaigns and markets.
2. Key Responsibilities
A. Strategic Creative Thinking
- Translate brand positioning into clear creative direction.
- Connect campaigns to long-term brand narrative.
- Develop ideas aligned with business objectives.
- Think beyond one-off campaigns toward sustainable brand building.
B. Systems & Scalability Mindset
- Design campaigns that adapt across channels and markets.
- Develop templates, guidelines, and adaptation logic.
- Ensure creative consistency across platforms.
- Reduce fragmentation and creative chaos.
C. Executability & Practical Judgment
- Develop production-aware and cost-conscious concepts.
- Balance creative ambition with operational feasibility.
- Collaborate with production and suppliers early in development.
- Avoid unrealistic or inefficient creative executions.
D. Creative Concept & Visual Quality
- Build strong campaign concepts and premium visual worlds.
- Develop structured mood boards with clear narrative logic.
- Ensure strong visual hierarchy and storytelling.
- Maintain high standards of aesthetic judgment.
E. Creative Governance & Quality Control
- Review creative outputs objectively.
- Provide structured, actionable feedback.
- Ensure final executions match approved direction.
- Maintain professionalism without ego-driven decisions.
F. Cross-Functional Collaboration
- Work closely with Marketing, Copy, Science, Production, and Factory teams.
- Align visuals with claims and product realities.
- Operate as part of an integrated system, not a silo.
3. Qualifications & Experience
- Bachelor's degree in Design, Creative Direction, Marketing, or related field.
- 7+ years of experience in brand or campaign creative roles.
- Strong portfolio demonstrating strategic thinking and scalable systems.
- Experience managing cross-functional creative workflows.
Similar jobs
We are currently seeking experienced talent marketing specialist to join the team as Employer Brand and Marketing Lead, MENAT. · The Role · The Employer Brand and Marketing Lead, MENAT will drive Employer Brand activation and manage recruitment marketing for this region to help s ...
2 weeks ago
The Employer Brand and Marketing Lead will drive Employer Brand activation and manage recruitment marketing for the MENAT region. · ...
1 week ago
· Job Title: B2B Sales Lead · Location: Dubai, UAE · Salary: AED 7,000-10,000 per month · UAE Driving License is Must. · Experience: Minimum of 3 years in B2B sales, preferably within luxury goods, interior design, or related industries. · About the Client · Our client is a lead ...
11 hours ago
The company has been operating successfully for ~3 years with proven products active customers and a solid Shopify-based infrastructure. · ...
1 month ago
Content & Digital Brand Lead (On-Camera | Multi-Business)
Only for registered members
We are building strong credible brands looking for confident creative commercially aware Content & Digital Brand Lead visible face of business across digital platforms. · 2–4 years experience in digital content / marketingProven on-camera experience (must provide examples)Strong ...
1 month ago
Content & Digital Brand Lead (On-Camera | Multi-Business)
Only for registered members
We are looking for a confident and creative Content & Digital Brand Lead to become a visible face of the business across digital platforms. · Create short-form video scripts and talking points · ...
1 month ago
To translate the Carwox vision, values, and growth journey into compelling digital content across social media platforms. · ...
3 weeks ago
Dubai-based company seeks Content & Digital Brand Lead to create digital content explaining services clearly professionally engagingly appear on camera film in-office client-facing branded environments represent company image values confidently clearly professionally design visua ...
1 month ago
1. Role Purpose · The Creative Lead – Brand & Campaign is responsible for translating brand strategy and commercial objectives into scalable, premium creative direction. · This role focuses on strategic thinking, system-based execution, and creative governance — not just aestheti ...
1 day ago
A results-driven marketing professional who can develop client accounts supervise a creative team and deliver full marketing strategies is needed. · ...
2 weeks ago
We are currently seeking experienced talent marketing specialist to join the team as Employer Brand and Marketing Lead, MENAT. · The RoleThe Employer Brand and Marketing Lead, MENAT will drive Employer Brand activation and manage recruitment marketing for this region to help supp ...
2 weeks ago
The company has been operating successfully for ~3 years, · with proven products and active customers.Proven experience scaling an e-commerce businessStrong hands-on knowledge of Shopify ...
1 month ago
Brand & Product Marketing Lead - Premium & Luxury Paints (GCC)
Only for registered members
We are seeking a strategic and results-oriented Brand & Product Marketing Lead to drive growth, positioning, and category leadership of our premium and luxury paint portfolio across the GCC market – Oman, Bahrain, Qatar. · Leveraging consumer insights, shaping differentiated prop ...
4 days ago
+The Regional Head of Strategic Projects & Vaccines / Respiratory & CNS is responsible for driving step-change growth across priority portfolios and markets by combining strategic project leadership with end-to-end regional marketing ownership for Vaccines, Respiratory, and CNS. ...
2 weeks ago
The Director of Marketing – Brand is responsible for defining and evolving the brand's long-term strategy positioning and reputation across all markets (UAE UK KSA). This role acts as the senior brand custodian ensuring the brand consistently reflects luxury credibility and long- ...
4 weeks ago
The Brand Development Manager is responsible for the strategic creation, evolution, and guardianship of restaurant brands within the groups portfolio. · Lead the end-to-end development of new restaurant brands and dining experiences. · Redefine existing concepts to improve perfor ...
2 weeks ago
+ We're partnering with a premium fashion & lifestyle brand to identify a Marketing Manager who will build, structure, and lead the brand's marketing function during an exciting growth phase. · + This is a role with full ownership of brand strategy, campaign execution, and team ...
1 month ago
A luxury hospitality company is seeking an experienced Brand Director to lead and protect its brand across international markets. · ...
5 days ago
+Job summary · We are seeking an experienced and strategic Global Head of Marketing to oversee the diverse portfolio of the company. · +ResponsibilitiesDevelop and implement comprehensive brand strategies and positioning frameworks for all brands within the portfolio. · Lead the ...
1 month ago
We're Hiring | Art Director (Branding & Visual Identity) · We are a creative agency based in Business Bay, Dubai (UAE), looking for a talented Art Director to lead branding and visual identity creation across multiple brands. · This role focuses on concept-driven branding, transf ...
1 month ago