Marketing and Communication Director - Dubai, United Arab Emirates - Client of Michael Page

Description

• Shaping the future of healthcare in the UAE
• Join the biggest healthcare organization in the UAE About Our Client The largest healthcare organisation in the UAE. Job Description Develop comprehensive marketing and communication strategies aligned with the company's goals and objectives. Oversee engaging content creation for various channels, including digital platforms, social media, websites, and traditional media outlets. Lead a marketing team of 17 members to deliver impactful campaigns that drive brand awareness, patient acquisition, and patient retention. Collaborate with cross-functional teams to ensure alignment on marketing initiatives and leverage data-driven insights for decision-making. Stay current with industry trends, market dynamics, and competitor activities to identify opportunities and potential challenges. Establish strong relationships with media partners, influencers, and stakeholders to enhance the company's public image. Monitor and analyse the performance of marketing campaigns, prepare reports, and present results to the executive team. Develop and manage the marketing budget, ensuring efficient allocation of resources for maximum return on investment. Drive the implementation of innovative digital marketing initiatives, including SEO, SEM, email marketing, and marketing automation. Champion a culture of creativity, innovation, and continuous improvement within the marketing and communication department. The Successful Applicant + 15 years of experience in a similar senior marketing and communication leadership role within the healthcare industry. Demonstrated success in developing and executing effective marketing strategies that align with organizational objectives. Strong understanding of digital marketing trends, social media platforms, and data-driven marketing tools. Excellent communication, negotiation, and interpersonal skills to collaborate with internal teams and external stakeholders. Ability to lead and inspire a diverse marketing team to achieve exceptional results. Exceptional analytical and problem-solving abilities to make informed decisions based on data insights. What's on Offer If you are a forward-thinking, innovative, and results-oriented marketing leader with a passion for making a positive impact on people's lives through healthcare, we invite you to apply for this exciting opportunity. Join us in shaping the future of healthcare in the UAE and be part of our journey towards excellence. Contact Zeineb Daghfous Quote job ref JN Job summary Sector Marketing Subsector Healthcare Industry Healthcare / Pharmaceutical Location Dubai Contract type Permanent Consultant name Zeineb Daghfous Job reference JN Desired Candidate Profile