Brand Marketing Manager - Abu Dhabi, United Arab Emirates - فرح اكسبيرينسيز

Description

• Support the Head of Brand(s)create content for all marketing initiatives (B2C/B), ensuringquality communication that is compliant with IP rules/regulationsand in-line with internal brand standards. Responsible for the fullroll-out/adaptation of the creative across all mediums, ensuringeach execution meets the creative objectives and all assetsdelivered on time.
• Support the Head of Brand(s)develop in-facility marketing communication across the themepark/attraction(s), ensuring all signage is clear, collateral,digital screens etc have contextual and brand relevant content withthe objective of improving brand exposure and increasingin-facility spend.
• Ensure high quality andconsistency across all visual and written communication utilizing a360 integrated approach to curating marketingcontent.
• Assist with copywriting andtranslations across the theme park/attraction(s) brand(s) ensuringconsistency in multilingual tone-of-voice and compliant with IPnaming conventions.
• Work closely with theSocial Media Team & Agency to approve all content conceptsensuring compliance with IP rules/regulations and the creativein-line with internal brand standards.
• Supportthe wider Farah Experience business with creative requests via theinternal creative agency.