Marketing Manager Jobs in Dubai UAE 2023 - Maersk

    Maersk
    Maersk Dubai, United Arab Emirates

    2 weeks ago

    Maersk background
    Description

    Marketing Manager Jobs in Dubai UAE 2023 | MaerskFor More Top Organization Jobs Click HereDescription:A marketing manager would undertake market research, understand the trends and customer preferences, create marketing strategy and budgets, oversee the creation of marketing materials and content, and perform all other relevant tasks essential for increasing the business's sales.

    Job Responsibilities


    Strategy & ExecutionUpper or lower funnel based on KPIsDaily monitoringIdentifying growth opportunities, testing hypotheses to improve SEM traffic and increase ROASDelivering customer-focused, profitable multi-category campaigns to agreed targetsAddressing and escalating campaign performance issues.

    Responsible for AB tests, Search Query analysis and keyword mining

    Job Requirements


    5-8 years in an eCommerce environment 4+ years in performance (retail is a plus)Experience with the principles of creating an advertising campaign; composing audience targeting strategies, generating ad creative for testing, and optimizing for increased ROASDemonstrated ability to interpret data for insights and next steps.

    Understanding of Digital and ecommerce metrics, conversion funnels.

    Fluency with PPC and Paid social Bid Management tools (FB Manager, Adwords, Marin, GA36, ROI Hunter, Smartly)Strong Web analytics experience (Google Analytics, SiteCatalyst).

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