Digital Marketing - Dubai, United Arab Emirates - EMPIRE ONE GROUP

Description

Empire One Group is looking to hire a digital marketing in effectively promoting its message

wide range of marketing functions, including communications, advertising, branding, digital

marketing, and social media and must be an organized multitasker able to handle many

diverse projects at once and meet tight deadlines.


Objectives of this Role:

• Ensure all digital marketing efforts serve to achieve immediate and longterm business

goals, identifying and executing improvements for processes, content, and lead

generation

• Prepare digital marketing activity reports and metrics for measuring program success
• Provide market research, forecasts, competitive analyses, campaign results, and

consumer trends

• Support the maintenance and development of internal tools, including a credentials

database, tracking capability, global contact directory.


Digital Job Responsibilities:
display advertising campaigns.

• Designs, builds, and maintains social media presence.
• Measures and reports performance of all digital marketing campaigns and assesses

against goals (ROI and KPIs).

• Identifies trends and insights, and optimizes spend and performance based on the

insights.

• Brainstorms new and creative growth strategies through digital marketing.
• Plans, executes, and measures experiments and conversion tests.
• Collaborates with internal teams to create landing pages and optimize user experience.
• Utilizes strong analytical ability to evaluate endtoend customer experience across

multiple channels and customer touch points.

• Identifies critical conversion points and drop off points and optimizes user funnels.
• Completes digital marketing department operational requirements.

Skills and Qualifications:

• Bachelor's degree in digital marketing, advertising, or communications.
• Past work experience as a PPC manager in agency or client side or similar role.
• Knowledge of digital marketing, content marketing, and social media marketing.
• Experience with research using data analytics software.
• Excellent writing, communication, and presentation skills.
• Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint.

Experience:

• Digital marketing: 5 years' experience in UAE (required)
• Google ads: 5 years (preferred)
• Facebook / instagram ads: years (preferred)

Ability to Commute:

• Dubai (preferred)

Ability to Relocate:

• Dubai: Relocate before starting work (preferred)