Group Social/digital Media Marketing Manager - Dubai, United Arab Emirates - Rikas Hospitality Group

Rikas Hospitality Group

Verified Company

Dubai, United Arab Emirates

1 week ago

Posted by:

Ahmed Al-Mansouri

beBee Recruiter

Responsibilities:

Develop and execute comprehensive social media marketing strategies to increase brand visibility, drive engagement, and grow our online community.
Manage and oversee all social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, YouTube, and emerging platforms.
Create and curate engaging content for social media channels, including written posts, images, videos, and interactive content.
Collaborate with crossfunctional teams to develop integrated marketing campaigns that align with overall business objectives.
Analyze social media metrics and insights to track performance, optimize content, and identify areas for improvement.
Stay uptodate with the latest digital marketing trends and best practices, and incorporate them into our strategy.
Manage digital advertising campaigns across various platforms, including campaign setup, monitoring, optimization, and reporting.
Develop and manage influencer partnerships and ambassador programs to amplify brand reach and engagement.
Work closely with the creative team to ensure all digital content is onbrand, visually appealing, and effectively communicates our messaging.
Monitor online reviews and feedback, and develop strategies to address any negative feedback or customer concerns in a timely manner.
Lead and mentor a team of social media and digital marketing specialists, providing guidance, feedback, and support to help them achieve their goals.

Qualifications:

Bachelor's degree in Marketing, Communications, or related field. Advanced degree preferred.
Proven experience (X years) in social media and digital marketing roles, with a track record of success in driving engagement and growth.
Strong understanding of social media platforms, analytics tools, and digital advertising platforms (e.g., Facebook Ads Manager, Google Ads).
Excellent written and verbal communication skills, with the ability to create compelling content that resonates with our target audience.
Creative thinker with a keen eye for design and visual storytelling.
Strong analytical skills and the ability to interpret data to inform decisionmaking and optimize performance.
Ability to manage multiple projects and priorities in a fastpaced environment.
Experience leading and managing a team, with proven leadership and mentoring abilities.
Passion for staying current with industry trends, emerging technologies, and best practices in social media and digital marketing.

Pay:
AED15, AED50,000.00 per month