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Web Copywriter - dubai - CASABOT
Description
Dubai, United Arab Emirates | Posted on 02/02/2026CASABOT is the AI-powered home automation platform that transforms any space into an intelligent, intuitive environment. Seamlessly connecting devices across brands, CASABOT eliminates complexity and guesswork—no apps, no commands, just effortless automation.
Whether for homes, hotels, or commercial spaces, CASABOT delivers luxury-level technology with unmatched simplicity, real-time support, and smart energy management—designed to enhance daily living and future-proof properties.
Job DescriptionAbout CASABOT
CASABOT is building thoughtful, human-centered products at the intersection of design, technology, and everyday living. We believe great products deserve great stories — clear, warm, and intentional. We're looking for a Web Copywriter who can help translate our vision into compelling conversion focused content.
Role Overview
We're seeking a skilled Web Copywriter to craft clear, engaging, and conversion-focused copy for CASABOT's website.
You'll work closely with our founder and design team to shape messaging across key content hubs — from homepage and product descriptions to brand story and feature explanations.
This role is ideal for someone who understands how copy guides user experience.Responsibilities
Write and refine website copy
Translate complex ideas into simple, emotionally resonant language
Collaborate with designers to ensure copy aligns with layout and UX flow
Maintain a consistent brand voice across all pages
Optimize copy for clarity, engagement, and basic SEO best practices
Suggest improvements to content structure and hierarchy where needed
Iterate based on feedback and user perspective
Qualifications
Strong skills in Writing, Proofreading, and creating engaging content
Proficiency in Press Release development and crafting promotional materials
Excellent Communication and Marketing skills with attention to detail
Ability to work collaboratively and meet deadlines in a fast‑paced environment
Bachelor's degree in Communications, Marketing, Journalism, or a related field
Experience in AI, smart home technology, or a related industry is a strong advantage
Strong grasp of UX writing and conversion‑focused content
Ability to write in a warm, modern, human tone (not corporate or generic)
Experience working with startups or product teams is a plus
Comfortable collaborating asynchronously and taking feedback
Nice to Have
Experience in tech, SaaS, or product‑led brands
Understanding of design systems and user journeys
Experience shaping brand voice from early stages
Engagement Type:
Full‑time
Please share:
Your portfolio or relevant writing samples
A short note on your approach to web copy
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