Social Media Coordinator - Dubai, United Arab Emirates - Al Khayyat Investments AKI

Description

• Manage AKI fashion division's various brand social media accounts.
• Research and plan content strategy for engaging social media campaigns, staying ahead of the latest trends.
• Develop and publish captivating posts that promote our brand and resonate with the audience.
• Collaborate with the design team to ensure timely creation of images and videos adhering to global brand guidelines.
• Schedule posts using online schedulers and boost content via ads according to brand strategy.
• Periodical coverage of brand stores through trendy reels, product shoots, and stories
• Build a community by fostering meaningful conversations and responding to audience comments.
• Connect with industry influencers for brand promotions.
• Monitor brand mentions and promote user-generated content to enhance personal connections with the audience.
• Analyze social media analytics to measure campaign performance.
• Stay updated on the latest features and offerings of social media platforms.

Skills and Qualifications:

• Exceptional knowledge of leading social media platforms: Instagram, Facebook, Snapchat, and TikTok.
• Portfolio showcasing past social media campaigns.
• Copywriting skills in both English & Arabic.
• Proficient in launching and managing social media ad campaigns is preferred but not compulsory.
• Sound knowledge of influencer marketing.
• Familiarity with social media post schedulers like Hootsuite, Buffer, Publer, or similar tools.
• Retail or similar experience required.
• Excellent written and verbal communication skills.
• Basic customer service skills.