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    Performance Marketing Manager - Dubai, United Arab Emirates - Al-Futtaim

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    Description

    Overview Of TheRole

    The Performance MarketingManager is responsible for driving online visibility and patientacquisition through effective SEO strategies, paid campaigns, andwebsite optimization. This role requires a strong analyticalmindset and the ability to manage and optimize digital marketinginitiatives.

    What You WillDo

    • Developand implement effective SEO strategies to improve organic searchrankings.
    • Plan, execute, and optimize paiddigital campaigns across various channels (e.g., Google Ads,Facebook Ads, etc...).
    • Conduct keywordresearch to optimize website content and drive relevanttraffic.
    • Monitor and analyze ad performance,providing regular reports and actionableinsights.
    • Collaborate with cross-functionalteams to ensure alignment of performance marketing efforts withoverall strategy.

    Required Skills To BeSuccessful

    • SEO and SEMexpertise
    • Audiencesegmentations
    • Paid campaignmanagement
    • Keyword, website and campaignoptimization
    • Data analysis andreporting
    • Strong analytical and problem-solvingskills
    • Detail-oriented with a focus onROI
    • Growth orientedmindset
    • Excellent communication andcollaboration abilities
    • Proactive andresults-driven mindset

    Role

    Whatqualifies you for the role

    • Bachelor's degree inMarketing, Digital Media, or related field.
    • 5-7years of experience in performance marketing, including SEO andpaid campaigns.
    • Experience in the healthcare ormedical industry is a must.
    • Strong analyticalskills with experience using tools like Google or Adobe Analytics,etc.
    • Proven ability to achieve ROI targetswhilst managing budgetsefficiently.


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