Assistant Brand Manager - Dubai, United Arab Emirates - Nestle Operational Services Worldwide SA

Nestle Operational Services Worldwide SA
Nestle Operational Services Worldwide SA
Verified Company
Dubai, United Arab Emirates

1 week ago

Ahmed Al-Mansouri

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Ahmed Al-Mansouri

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Description

Cluster Assistant Brand Manager - Dairy

POSITION SNAPSHOT

Location:
Coastal Arabia Cluster

***We are seeking a talented and driven Assistant Brand Manager to join our team. In this role, you will have the opportunity to contribute to shaping the future of our brands by supporting on the activation of strategies, plans and coordinating/executing consumer engagement initiatives. If you have a passion for marketing, a creative mindset, and a desire to make an impact, we encourage you to apply


A DAY IN THE LIFE

  • Brand performance and analysis to support in insights generation and build Consumer and Shopper Centricity i.e. Data gathering /analysis (retail audit/ sales/ research) in coordination with the research team, brand team & channel development teams (CDT).
  • Assists in the execution of the different consumer and shopper researches to help identify Innovation renovation and communications opportunities
  • Supports the shopper and consumer engagement activations (i.e. sampling plans, promotions, partnerships) in store, on ground and on ecommerce, in full coordination with brand team, CDT, Media and Brand Activation teams, following the overarching Brand Essence and Big Idea.
  • Liaises with several agencies, content studio(s), regional Head Office teams on the consumer communication and execution (i.e. point of sale material, digital & influencer campaigns and onground brand activations, supported in the execution by the Activation & Promotion team (A&P).
  • Supports in the local innovation & renovation projects: accountable for packaging delivery for the dedicated SKUs in the cluster & the full coordination for launch plan execution and followup.
  • Close followup with CDTs & A&P: alignment on the activities, calendars, implementations to ensure adherence to the yearly plan, with needed corrective actions.
  • Marketing Budget tracking to ensure full adherence to yearly plans, with the support of team's admin on the PR/PO process.

What will make you successful

  • 12 years overall experience in marketing or 3 years in other function ideally in Sales at Nestlé or equivalent FMCG.
  • Higher education in business management and marketing.
  • Strong learning agility.
  • Project management skills.
  • Strong relationship management and communication skills.
  • Experience in pure digital & social marketing is a plus.
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