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- Lead performance marketing and CLMcampaigns from the idea stage through to their execution andimplementation
- Work with other department headsand staff to discuss plans andstrategies
- Analyse, report and automate theperformance of digital marketing and CLM activities and measure theROIs and results against KPIs
- Produce andanalyse data reports, digital marketing analytics reports and shareinsights with the team to develop optimizationplans
- Anticipate internal and/or externalbusiness challenges and/or regulatory issues; recommend process,product, or service improvements
- Recruit,select, and train new candidates in the core performance marketingand CLM department
- Lead teams or projects withbroad visibility to achieve milestones andobjectives
- Identify the latest digitaltechnologies and current digital trends affecting theindustry.
- BS Degree from a reputableuniversity
- Minimum 6 years of prior experiencein digital marketing and advertising
- 1-2 yearsof people management experience
- In-depthunderstanding of core web analytics tools (experience with GoogleAnalytics is preferred)
- Well versed with alldigital tools and their execution (In depth practical experiencewith Google, Ads, Facebook Ads, and other digital marketingchannels)
- Well versed with various CLMplatforms and in depth practical experience with some of thoseplatforms and tools such as MoEngage, Braze, Clevertap,Airship,Sendgrid, Mailchimp, etc.
- Strongunderstanding of current online marketing concepts, user journeys,digital strategy, and best practices
- Able towork with colleagues at all levels to develop marketing goals andevaluate results
- Sharp strategic thinking andability to translate quantitative & qualitativedata/insights into a strong targeted marketingstrategy
- Strong technical and data analysisskills
- Strong skills in MS Office Suite(Outlook, Excel, PowerPoint
- Excellent writtenand verbal communication skills
- Self-motivated& willing to take on newchallenges
Performance Marketing Manager - Dubai, United Arab Emirates - Bayut
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Requirements