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- Building, testingand delivering lifecycle messages
- Executingmessaging optimization and best practiceadoption
- Running split and multivariate tests,ensuring test protocols are administered to minimizebias
- Coordinating with market strategist in thecreation and management of marketing campaign process for thepurpose of driving video content engagement from oursubscribers
- Creating and managing project planswith clearly defined deliverables and resources, coordinating workstreams and dependencies, tracking and communicating progress,identifying obstacles and ensuring they'readdressed
- Implementing and auditing allanalytic encoding to enable messagingeffectiveness
- Driving messaging reporting andrunning adhoc analysis when requested
- Ensuringall messages conform to GDPR, and other legal or compliancerequirements
Marketing Specialist - Dubai, United Arab Emirates - Adecco
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