Social Media Specialist - Dubai, United Arab Emirates - AWJ Investments

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    Full time
    Description
    Job Purpose:
    • Manage the brands' social media accounts.

    Key Result Areas:
    Brand Level Responsibilities (all brands):
    • Creating stories monthly content calendar by brand.
    • Story highlights management & updates for all brands.
    • Posting the daily stories on all platforms.
    • Creative live coverage on the ground from the restaurants twice a week.
    • Creating an influencer strategy for all brands.
    • Maintaining communication with existing influencers and approaching new influencers for collaborations.
    • Briefing the designer & photographers.
    • Weekly benchmarking report for the competitor's social media accounts and content used.
    • Monthly reports per brand covering the month performance for the page organic & sponsored ads across all social media platforms.
    • Brand image maintenance on social media creating a positive WOM.
    • Brands community management ensuring to reply to all DMs and comments within 24 hours, 7 days a week.
    • English copywriting for all brands.

    Specifications (Qualifications, Experience, and Skills):
    • Passionate about brands and technology.
    • Degree in Marketing or any equivalent alternative.
    • A minimum of 2 years' experience in social media.
    • Proactive, honest, and trustworthy.
    • Strong analytical, communication and interpersonal skills.
    • Able to work on his own as well as part of a team.
    • Fully conversant with MS Office applications.
    • An English speaker is a must.
    • F&B background is a plus.