CRM Manager - Dubai, United Arab Emirates - ParkerConnect
Description
Duties and Responsibilities
1.Drive and develop the CRM strategy to support the brands under the division's umbrella to grow with a customer centric approach and marketing automation.
2.Strategize - Build the CRM Roadmap with set KPI's to improve the customer lifetime value
3.Scope - Generate insight into customer segments for use within business development and other CRM initiatives
4.Campaign Management - Support the management of business development activities by: Identifying growth, cross sell, up sell and retention opportunities within the database
5.Customer - Create and develop database segmentation profiles to enhance innovative customer information data solutions in line with business objectives
6.Processes - Closely monitor internal processes and capabilities of the Marketing Database to ensure data is securely managed via information and reporting
7.Data Management - Formulate, implement, and enforce proper data collection policies and procedures to support business goals and CRM vision
8.Strategic Input - Liaise with key and senior stakeholders in order to maintain an evolution of information needs, providing sound advice and recommendations with reports to support business goals
9.Profiling - Establish the necessary criteria to proactively detect opportunities within the business and the database to streamline activity
10.Analyze - evaluate the performance of published CRM content for recommendations for future CRM campaigns
11.Be a fresh thinker—make suggestions and bring forth ideas to grow and expand the creative practice and bring to bear best in class work and thinking
***
Requirements and Qualifications
1.Proven track record of hand on experience in CRM
2.English speaking, Arabic is a benefit
3.Strong communication skills
4.A profile that combines creativity, technical and managerial skills
5.
Proactive work ethic:
Min Experience:
5 Years
Salary:
AED 16000
Temp/Perm:
Permanent
Location:
Dubai
Posted Date:
March 12, 2024
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