Senior Executive - Dubai, United Arab Emirates - Digitas
Description
Job Description
As a Salesforce Marketing Cloud Developer, you will be responsible for:
-Develop and implement customized solutions using Salesforce Marketing Cloud to meet clients' marketing automation requirements.
-You will collaborate with cross-functional teams to design, develop, and deploy scalable and efficient solutions that enhance our clients' marketing capabilities.
-Experience with Salesforce Marketing Cloud applications, including Email Studio, Journey Builder, Automation Studio, Content Builder, and Mobile Studio.
-Design and build complex data models, data extensions, data extracts, and import/export activities.
-Develop and maintain AMPscript, SQL queries, and automation scripts to support data management and personalization needs.
-Implement marketing automation campaigns, including email marketing, SMS, push notifications, and social media integration.
-Implement Cloud Pages including gated content and preference centres
-Troubleshoot and resolve technical issues related to Salesforce Marketing Cloud configuration, data integration, API Integration and system performance.
-Perform system testing, debugging, and quality assurance to ensure the delivery of high-quality solutions.
-Stay updated with the latest Salesforce Marketing Cloud features, releases, and best practices, and provide recommendations for system improvements.
-Document technical specifications, system configurations, and development processes.
-Familiarity with HTML, CSS, and responsive design principles.
-Knowledge of marketing automation best practices, including email marketing, segmentation, personalization, and A/B testing.
-Understanding of CRM systems and integration with Salesforce Marketing Cloud.
-Experience with Salesforce Connector for seamless integration between Salesforce CRM and Salesforce Marketing Cloud.
-Excellent communication and collaboration skills to work effectively with clients and cross-functional teams.
Qualifications
-At least 5 years of experience with emphasis on Salesforce Marketing Cloud development and configuration
-Other Salesforce clouds like Sales Cloud, Service Cloud and Community Cloud is an advantage.
Desirable (Must have)
-Salesforce Certified Marketing Cloud Administrator
-Salesforce Certified Marketing Cloud Developer
-Salesforce Certified Email Specialist
Additional Certifications:
-Salesforce Certified Marketing Cloud Consultant (Nice to have)
-Salesforce Certified Pardot Consultant (Nice To have)
-Salesforce certified administrator
-Any of Consultant Certifications-Sales Cloud, Service Cloud and Experience Cloud