Senior Executive - Dubai, United Arab Emirates - Digitas

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    Full time
    Description

    Job Description

    As a Salesforce Marketing Cloud Developer, you will be responsible for:

    -Develop and implement customized solutions using Salesforce Marketing Cloud to meet clients' marketing automation requirements.

    -You will collaborate with cross-functional teams to design, develop, and deploy scalable and efficient solutions that enhance our clients' marketing capabilities.

    -Experience with Salesforce Marketing Cloud applications, including Email Studio, Journey Builder, Automation Studio, Content Builder, and Mobile Studio.

    -Design and build complex data models, data extensions, data extracts, and import/export activities.

    -Develop and maintain AMPscript, SQL queries, and automation scripts to support data management and personalization needs.

    -Implement marketing automation campaigns, including email marketing, SMS, push notifications, and social media integration.

    -Implement Cloud Pages including gated content and preference centres

    -Troubleshoot and resolve technical issues related to Salesforce Marketing Cloud configuration, data integration, API Integration and system performance.

    -Perform system testing, debugging, and quality assurance to ensure the delivery of high-quality solutions.

    -Stay updated with the latest Salesforce Marketing Cloud features, releases, and best practices, and provide recommendations for system improvements.

    -Document technical specifications, system configurations, and development processes.

    -Familiarity with HTML, CSS, and responsive design principles.

    -Knowledge of marketing automation best practices, including email marketing, segmentation, personalization, and A/B testing.

    -Understanding of CRM systems and integration with Salesforce Marketing Cloud.

    -Experience with Salesforce Connector for seamless integration between Salesforce CRM and Salesforce Marketing Cloud.

    -Excellent communication and collaboration skills to work effectively with clients and cross-functional teams.

    Qualifications

    -At least 5 years of experience with emphasis on Salesforce Marketing Cloud development and configuration

    -Other Salesforce clouds like Sales Cloud, Service Cloud and Community Cloud is an advantage.

    Desirable (Must have)

    -Salesforce Certified Marketing Cloud Administrator

    -Salesforce Certified Marketing Cloud Developer

    -Salesforce Certified Email Specialist

    Additional Certifications:

    -Salesforce Certified Marketing Cloud Consultant (Nice to have)

    -Salesforce Certified Pardot Consultant (Nice To have)

    -Salesforce certified administrator

    -Any of Consultant Certifications-Sales Cloud, Service Cloud and Experience Cloud