Director, Field Marketing EMEA - dubai - Diligent Corporation

    Diligent Corporation
    Diligent Corporation dubai

    10 hours ago

    Description
    About Us

    Diligent is the AI leader in governance risk and compliance (GRC) SaaS solutions helping more than 1 million users and board members to clarify risk and elevate governance.

    The Diligent One Platform gives practitioners the C‑Suite and the board a consolidated view of their entire GRC practice so they can more effectively manage risk, build greater resilience and make better decisions faster.

    At Diligent we are building the future with people who think boldly and move fast.

    Whether you're designing systems that leverage large language models or re‑imagining workflows with AI, you'll help us unlock entirely new ways of working and thinking.

    Curiosity is in our DNA; we look for individuals willing to ask the big questions and experiment fearlessly — those who embrace change as an opportunity, not a challenge.

    The future belongs to those who keep learning, and we are building it together.

    At Diligent you're not just building the future — you're an agent of positive change, joining a global community on a mission to make an impact.

    Learn more or follow us on LinkedIn and Facebook.
    Position Overview

    The Director Field Marketing MEA/Mainland Europe is responsible for the coordination and execution of Diligent's marketing strategy across key Middle East markets with a primary focus on the UAE and the Kingdom of Saudi Arabia (KSA).

    This role will lead integrated field‑led marketing programs that:

    Support the launch and ongoing promotion of Diligent in the UAE, enabling localized deployment of Diligent products in line with data residency and regulatory requirements.

    Drive awareness and pipeline around opening a new office in KSA and the establishment of a private‑cloud data center designed to support board executive teams and entities across the region.

    The Director will work closely with colleagues across Product Marketing, Digital Marketing, Marketing Operations, Sales Development, Account & Regional Sales Leadership, Customer Success and Partner/Channel teams to build coordinated, optimised campaigns that are fully aligned to GTM priorities for the Middle East.

    They will generate inbound demand and regional pipeline by optimising:
    Diligent's presence across regional web properties and digital campaigns
    Events and executive programmes in UAE, KSA and priority GCC markets
    Content marketing, SEO, SEM and ABM programmes tailored to board governance leaders, public‑sector organisations, financial institutions and large enterprises.

    The Director will be hands‑on in building and operating the infrastructure for leads reporting and analytics using platforms such as Marketo and Salesforce to fuel innovative and effective marketing campaigns.

    The management aspect of this role will be to look after the team of 4 FTE (2 DACH, 2 France/BeLux) and lead them in the transition from Field Marketing into Pipeline Marketing as the focus shifts from creating pipeline to driving pipeline through the sales funnel utilising the Diligent Pod GTM model.

    Key Responsibilities
    Run the MEA Pod GTM model aligning with Sales BDRs/BU to drive effective sales plays in the region.

    Build pipeline across new logos and expansion of existing accounts, including generating marketing‑qualified leads by building connected customer journeys through the buying cycle via multi‑channel online and offline programmes.

    Lead the Mainland Europe Field Marketing team to help them drive activity through the Pod GTM model, building effective marketing plans to support pipeline and booking goals within regions.

    Optimize and nurture lead performance via marketing automation, lead nurturing and ABM processes.

    Establish closed‑loop analytics and work closely with Marketing, Sales and Customer Success teams to understand how our marketing activity drives conversions and delivers value to our clients.

    Lead campaign reporting to analyse performance and optimise as necessary.

    Establish, maintain and optimise scalable processes that ensure best practices in campaign and lead management, media performance, and analysing landing pages and email best practices.

    Work in partnership with our Digital team to build and track SEO and SEM campaigns, developing content and campaigns based on keyword research.

    Track campaign ROI and influence the allocation of marketing spend based on past performance.
    Required Experience/Skills
    Experience across digital marketing responsibilities (SEO, SEM, ABM strategies and best practices).
    Experience utilizing modern platforms across the MarTech stack, including Marketing Automation (e.g., Marketo) and.
    Experience building ABM strategies and campaigns.
    A team player who loves to collaborate with cross‑functional and regional teams.
    Excellent communication skills, both written and verbal.
    Ability to analyse data and use it as the basis to make data‑led decisions.
    Exceptional project management skills.
    10 years managing managers experience required.
    What Diligent Offers You
    Creativity is ingrained in our culture. We are innovative collaborators by nature. We thrive in exploring how things can be done differently both in our internal processes and for our clients.
    We care about our people.

    Diligent offers a flexible work environment, global days of service, comprehensive health benefits, meeting‑free days, generous time‑off policy and wellness programmes, to name a few.

    We have teams all over the world.

    We may be headquartered in New York City but have office hubs in Washington D.C., Vancouver, London, Galway, Budapest, Munich, Bengaluru, Singapore and Sydney.

    Diversity is important to us. Growing, maintaining and promoting a diverse team is a top priority.

    We foster and encourage diversity through our Employee Resource Groups and provide access to resources and education to support the education of our team, facilitate dialogue and foster understanding.

    Headquartered in New York, Diligent has offices in Washington D.C., London, Galway, Budapest, Vancouver, Bengaluru, Munich, Singapore and Sydney. To foster strong collaboration and connection this role will follow a hybrid work model.

    If you are within a commuting distance to one of our Diligent office locations, you will be expected to work onsite at least 50% of the time.

    We believe that in‑person engagement helps drive innovation, teamwork and a strong sense of community.
    We are a drug‑free workplace. Diligent is proud to be an equal opportunity employer.

    We do not discriminate based on race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, childbirth, physical disability, mental disability, age, military status, protected veteran status, marital status, registered domestic partner or civil union status, gender (including sex stereotyping and gender identity or expression), medical condition (including but not limited to cancer‑related or HIV/AIDS related), genetic information or sexual orientation in accordance with applicable federal, state and local laws, and also consider qualified applicants regardless of criminal histories consistent with legal requirements.

    See also Diligent's EEO Policy and … We are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures.

    If you need assistance or an accommodation due to a disability you may contact us at …

    To all recruitment agencies:
    Diligent does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Diligent employees or any other organization location. Diligent is not responsible for any fees related to unsolicited resumes.
    Required Experience
    Director
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