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- DigitalAdvertising: Plan manage and optimize digital advertising campaignsacross various platforms such as Google Ads Facebook Ads LinkedInAds etc
- A/B Testing: Continuously optimizecampaigns through A/B testing and experimentation identifyingopportunities for improvement
- SEO: Conductkeyword research optimize website content and implement onpage andoffpage SEO strategies and link building to improve search enginerankings.
- Email Marketing: Crafting effectiveemail campaigns to enhance leads and maintain customerrelationships. Design email templates segment email lists and trackcampaign performance.
- Community Management:Foster the growth and engagement of our online communities acrossvarious platforms. Engage with users manage interactions and createa positive brand experience.
- PerformanceAnalysis & Reporting: Track digital campaign performanceusing analytics tools report findings and leverage insights tooptimize future marketing strategies.
- Overseethe website functionality and performance and maintain websitecontent ensuring relevant and accurate content no broken linksetc.
- Monitor and analyze website traffic anduser behavior using tools such as Google Analytics SEMrush orsimilar.
- Competitor Analysis: researchcompetitors online activities including offers digital ads websiteupdates and news.
- Collaborate closely with thecontent specialist to implement campaigns upload manage anddistribute content according to preset contentcalendar.
- Collaborate with marketing executiveto deliver on targeted activities aimed at key accounts as part ofthe AccountBased Marketing (ABM)strategy.
- Bachelorsdegree in marketing Communications or a relatedfield.
- Minimum 4 years of experience in digitalmarketing field with a proven track record of successful campaignmanagement.
- Indepth knowledge of the latestdigital marketing tools platforms and analyticssoftware.
- Proficiency in content managementsystems (CMS)
- Strong understanding of SEOprinciples and best practices in addition to proficiency in SEOtools such as Google Analytics Google Search Console SEMrush Moz orsimilar.
- Excellent written and verbalcommunication skills with the ability to create engaging copy andcommunicate effectively across digitalchannels.
- Analytical mindset with the abilityto interpret data draw insights and make datadriven decisions tooptimize digital marketing campaigns.
- Creativethinking and problemsolving skills with a passion for stayingabreast of industry trends andinnovations.
- Strong project management andorganizational skills with the ability to manage multiple projectssimultaneously and meet deadlines in a fastpacedenvironment.
- Experience with CRM systems likeSalesforce and HTML/CSS coding for website/ email templates is aplus.
- LocationUnited Arab Emirates
- DepartmentMarketing
- Employment Type FullTime
Digital Marketing Specialist United Arab Emirates - Dubai, United Arab Emirates - Precision Hire Solution
Description
PositionOverview:
Fluid Codes is seeking aDigital Marketing Specialist to support our dynamic team. This roleis pivotal in managing digital advertising SEO Strategies A/BTesting and more.
KeyResponsibilities:
Qualifications:
Location: DubaiUAE.
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