Marketing Manager - Dubai, United Arab Emirates - ParkerConnect

Ahmed Al-Mansouri

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Ahmed Al-Mansouri

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Description

Duties & Responsibilities
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Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

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Deploy successful marketing campaigns and own their implementation from ideation to execution

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Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

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Produce valuable and engaging content for our website and blog that attracts and converts our target groups

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Build strategic relationships and partners with key industry players, agencies, and vendors

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Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

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Oversee and approve marketing material, from website banners to hard copy brochures and case studies

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Measure and report on the performance of marketing campaigns, gain insight and assess against goals

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Skills/Qualifications
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Demonstrable experience in marketing (FMGC) together with the potential and attitude required to learn

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Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate, and motivate

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Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)

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Experience in setting up and optimizing Google AdWords campaigns

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Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets

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A sense of aesthetics and a love for great copy and witty communication

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Up to date with the latest trends and best practices in online marketing and measurement

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BSc/MSc degree in Marketing or related field

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Min Experience

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5 Years


Salary

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AED 20000


Temp/Perm

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Permanent


Location

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Dubai


Posted Date

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January 24, 2024

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