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- Writing texts (e.g. copy, product descriptions), proofreading, and content editing
- Ensuring the consistency of prepared content;
- Works in partnership with an Art Director to develop creative concepts for marketing materials and marketing campaigns.
- Have a keen understanding of all the channels in the 1:1 marketing space.
- Understanding the power of data intelligence to help them achieve the communication challenge.
- Required to make conceptual and strategic decisions across a wide variety of clients and industries.
- Experienced in taking briefs, crafting succinct and effective copy, writing and formatting copy decks, and interpreting brand tone of voice and language.
- Develop and execute strategically-sound creative for cross-channel initiatives
- Persuasively present both internally and to clients with credibility, reasoning, and emotion
- Actively listen to truly understand the ask, client feedback, and internal feedback
- Ensure communications are produced to the highest standards of accuracy and quality control
- Deliver fresh ideas and personality while working with existing brand voice and tone
- Conceptualizes and writes everything—from white paper ideas to scripts to in-store signage to social media and more.
- Researches competitors and the industry to provide insight into trends and creative foresight
- Partners with the creatives to make the idea, copy and design a cohesive story
- At least 4 years of experience in concept creation and have a clear understanding of the difference between a communication concept and an executional idea.
- Mastery in developing copy for large cross-channel and/or direct-marketing initiatives across media, both online and off
- Bachelor's Degree in appropriate field of study
- Has the personality to develop thriving client relations and can lead creative presentations
- Strong conceptualisation and smart thinking skills
- Energy, a sense of humor and an open & curious minds
- Exceptional conceptual and design skills and a robust portfolio that shows your talent both across mediums
- A knack for strategic brainstorming, campaign development, creative brief development and creative execution
Copywriter - English - Dubai, United Arab Emirates - PUBLICIS ONE TOUCH
Description
Job Description
The position of English Copywriter is for someone who is a hands-on copywriter with natural storytelling ability and has experience working in an agency environment, creating conceptually driven campaigns, and crafting copy in English for global brands.
Specific Duties:
Qualifications