Executive - Media - Dubai, United Arab Emirates - Zenith
Description
Job Description:
The key responsibility of a Performance Executive will be to support the commerce team in developing, implementing, tracking and optimizing cross-platform commerce campaigns for a top tier client.
You should also be able to support and collaborate with Publicis Media divisions and the wider commerce team with data-driven commerce plan development in-line with shared communication briefs and any other duties relating to efficient and effective campaign activation.
- Connect with internal specialists and external stakeholders units to design highperformance commerce campaigns
- Support the commerce team with input from strategy, implementation, datadriven insights, and recommendations
- Provide midlevel strategic recommendations and write POV on media selection/rationales in addition to evaluating campaign performance
- Develop and maintain client relationships & provide excellent client service
- Collaborate with the other media team and creative agency to ensure creative specifications of negotiated plans are met
Qualifications:
We are looking for someone who is passionate about performance digital, has a hunger to drive results and work within the fastest growing digital category.
This person would be someone that can come in and immediately make an impact, exuding confidence and displaying a desire to learn.
Ideally, we are looking for someone who has:
- Strong knowledge of : Search (Google and/or preferably Amazon), programmatic targeting & campaign fundamentals, behavioural marketing, retargeting & addressability
- Experience of monitoring, reporting and analysing metric & data to develop learnings which can fuel optimisations
- To stay on top of all invoice, billing and delivery issues. Knows when to escalate discrepancies to the manager
- Demonstrable experience in any of the following areas SEM, social media and/or programmatic display advertising campaigns
- Experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience and understanding in optimizing the user journey and key performance factors
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