Digital Marketing Specialist - Dubai, United Arab Emirates - Talent Pal

Description

Weare searching for a talented Digital Marketing Specialist to joinour team. Who will be responsible for growing revenue throughdigital media through Content writing and executing marketingcampaigns.

Qualifications:

• Experiencewith SEO and SEM Strong written verbal and marketingskills
• Should be a SEO friendly contentwriter
• Educational qualification: Bachelorsdegree or equivalent
• Minimum 12 years ofexperiencerequired.

Responsibilities

• Assistthe team in the development of the overall digital marketingstrategy
• Implement digital marketing activitiesacross a broad range of digital marketing channels (SEO SEM SocialMedia Email Mobile Display)
• Manage the creationof relevant and engaging digital content for publishing ontovarious digital platforms
• Manage social mediamarketing campaigns
• Analyze digital marketinganalytics reports and share insights with the team to developoptimization plans
• Stay abreast of emergingdigital tools and platforms digital marketing trends newtechnologies and share insights with the rest of theteam
• Conduct research on market trends brandsaudiences and competitors and endtoend consumer journey to driveengagements and conversions
• Write clearmarketing copy to promote our services
• Preparewellstructured drafts using Content ManagementSystems
• Coordinate with marketing and designteams to illustrate articles
• Ensure allaroundconsistency (style fonts images andtone)
• Update website content asneeded
• Evaluate analytics to adjust content asneeded
• Conduct indepth research onindustryrelated topics in order to develop originalcontent.
• Develop content for blogs articlesproduct descriptions social media and the companywebsite
• Edit and polish existing content toimprove readability
• Create compelling headlinesand body copy that will capture the attention of the targetaudience
• Utilize the industry best practicesand familiarity with the organizations mission to inspire ideas andcontent
• Develop related content for multipleplatforms such as websites email marketing product descriptionsvideos and blogs
• Communicate and cooperate withweb publishers
• Ensure timely delivery of allmaterials