Digital Marketing Manager - Dubai, United Arab Emirates - ONEPRO INTERNATIONAL MARKETING MANAGEMENT

ONEPRO INTERNATIONAL MARKETING MANAGEMENT
ONEPRO INTERNATIONAL MARKETING MANAGEMENT
Verified Company
Dubai, United Arab Emirates

1 week ago

Ahmed Al-Mansouri

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Ahmed Al-Mansouri

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Description

Role Overview:


As a Digital Marketing Manager you will be responsible for possessing expertise in managing platform integration, tag management, and ads tracking across all paid activities.

The role will involve strategizing, executing, and optimizing digital advertising campaigns to drive brand awareness, engagement, and conversions.


Responsibilities and Qualifications:


  • Ads Tracking and Analysis: Utilize data analytics tools (Google Analytics, App Flyers and more) and API integrations to track and analyze campaign performance metrics, providing actionable insights to enhance campaign efficiency and ROI.
  • Reporting and Presentations: Prepare comprehensive reports and presentations to communicate campaign results, key insights, and recommendations to stakeholders.
  • Industry Research: Stay uptodate with industry trends, adtech advancements, and best practices, and incorporate them into our advertising strategies.
  • Collaboration: Collaborate with crossfunctional teams, including creative, content, and social media manager, to align digital marketing efforts with broader marketing objectives.
  • Paid Social and Programmatic Advertising experience: Capable to understand and support planning and execution of digital advertising campaigns on paid social media platforms (e.g., Facebook, Instagram, Twitter) and programmatic ad networks, optimizing performance based on campaign objectives.
  • Create, manage, and optimize paid advertising campaigns on platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and other relevant platforms.

Requirements:


  • Fluent in English and Arabic (both written and spoken).
  • Deep understanding of MENA region culture, trends, and consumer preferences.
- +4 of professional experience as a Digital Marketing Manager or similar role, with a strong emphasis on ad-tech and performance marketing

  • Experience in managing ad budgets and delivering results within budget constraints, utilizing APIbased tools for budget tracking.
  • Handson experience with digital advertising on major paid social platforms (e.g., Facebook Ads Manager, LinkedIn Campaign Manager) and programmatic ads on Google.
  • BSc degree in Marketing, New media, or relevant field preferred.
  • Experience in the fintech industry is a must.
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