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B2B Marketing Specialist - Sharjah, United Arab Emirates - Talent Pal
Description
Responsibilities C
reate and implement innovative digital marketing campaigns to enhance the visibility of UCS products and services. C
reate and manage social media channels to enhance brand awareness and drive sales. C
reate and manage Google Adwords LinkedIn Twitter Facebook and Instagram paid. D
rive community building/engagement via social media campaigns in order to drive the growth of client acquisition. M
easure and report on the performance of digital marketing campaigns and assess against ROI and KPIs. C
onduct market research to identify customer trends competitor offerings and demographic data. L
iaise with creative teams to come up with branding ideas graphic designs promotional materials and advertising copies. R
esponsible for staying informed about trends in digital marketing and bringing them to the attention of the Head of Business Development.
iscover effective marketing and promotional channels including media platforms to be used to relay product messages to customers. I
nvestigate the performance of a companys marketing campaigns and strategies through evaluating key performance metrics. C
reate innovative marketing campaigns depending on robust data and present the recommendations to management. E
stablish and maintain relationships with new and existing clients through networking and prospecting. C
reate goals and objectives in order to approach customers through appropriate marketing channels. H
elp in outbound and inbound marketing activities by displaying expertise in certain areas such as events planning advertising optimization and content development.
rerequisites A
t least 3 years experience in a similar position involving defining managing and executing B2B digital marketing strategies. E
xperience of working within the B2B solutions and products developer and/or FMCG industry and the ability to identify and target potential clients.
roven track record of driving sales client acquisition and brand awareness. E
xperience of managing multiple digital marketing campaigns with the ability to analyse and make recommendations on performance. E
xcellent written communications skills in English; German and French a plus. A
n ability to work independently while coordinating with others in the communications and marketing team and the team. S
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