Tax Marketing Manager - Dubai, United Arab Emirates - pwc middle east

    pwc middle east
    pwc middle east Dubai, United Arab Emirates

    2 weeks ago

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    Description

    Customer Focused

    • Abideand follow the brand of PwC Middle East in the region and ensurethat the work is aligned on the overall corporate brandidentity

    • Work with Business and CountryPartners to develop marketing plans

    • Liaisewith the Industry Marketing Managers to highlight TLS in our keyindustries

    • Deliver quality thought leadershipthinking to clients, publications and collateral on business topicsmost relevant to them and support the brandpositioning

    • Work on events and liaise withEvents Lead on bigger marketing events

    • Workclosely with the design team and agencies on contracted creativeproduction

    Internal Process

    •Implement the regional marketing plan

    •Implement marketing activities in the region including enforcementof corporate branding and marketing strategies, implementation ofbranding guidelines in line with global corporate standards of thePwC network

    • Work closely with creativeproduction agencies and market research firms for marketingcampaigns and development of marketing plans

    •Work with the PR & Communications Team to drive keymessages and increase brand coverage in the market ensuring goodpresence in key publications

    • Measure theeffectiveness of marketing campaigns and produce updatedreports

    Learning &Growth

    • Liaise with the corporate marketing andknowledge teams on global campaigns, knowledge sharing initiatives,and other corporate activities

    • Implementmarketing training opportunities for partners andprincipals

    • Act as a key resource and liaisonto other functional areas of the business, buildingcross-functional relationships as needed

    •Establish a healthy work environment

    Externalcommunications

    • Support the team in providingthe external communication support forcampaigns

    • Work closely with the PR team inarranging and staffing media interviews, whenneeded

    • Draft monthly client newsletter that issent out to clients

    InternalCommunications

    • Support with localcommunications initiatives

    • Responsible for allinternal & external Communications forTLS

    Financial

    • Manage thebudget for TLS

    • Ensure cost efficiency of allmarketing activities

    • Review business resultsand ensure the adherence of the marketing activities and plantowards achieving theplan

    Language

    • Fluency inspoken and written English, proficiency in Arabic is anadvantage