Marketing Manager - Dubai, United Arab Emirates - RVS

RVS

Verified Company

Dubai, United Arab Emirates

1 week ago

Posted by:

Ahmed Al-Mansouri

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Description

Profile:
Marketing Manager
Develop a game marketing strategy that will help attract and retain players in a competitive market. Implement targeted marketing campaigns that will drive player engagement and bring commercial results. Build hype for your game launch to increase user acquisition. Managing day-to-day marketing activities, as well as long-term strategy, thriving with tight deadlines and changing needs.

Duties & Responsibilities:

Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration with brands
Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and gotomarket strategies, complete with formal proposals and recommendations on tactics
Developing B2B and B2C marketing strategies and executing them.
Should be able to manage, execute and monitor diverse marketing strategies for Fashion and Tech company under the Group.
Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and publicfacing communications, including print, digital, and video assets.
Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
Generate Revenue streams by managing brand partners to contribute to marketing activations and influencer marketing
Manage and create content for social media platforms for B2B and B2C channels. Drive productivity through influencer marketing campaign.