Marketing Executive - Dubai, Dubai, United Arab Emirates - Bidfood Middle East

    Bidfood Middle East
    Bidfood Middle East Dubai, Dubai, United Arab Emirates

    2 days ago

    Description


    Bidfood is looking for a highly motivated and experienced Marketing Executive to join our team in Dubai, United Arab Emirates.

    Job role summary:

    The Marketing Specialist is responsible for implementing the marketing strategy focusing on t product launches, customer & supplier events, and promotions. The main object will be to play a key role in achieving company category growth through developing & implementing marketing plans within the brands guidelines.

    Key responsibilities and tasks:

    • Develop and execute marketing activities in the UAE with customers and suppliers.
    • Collect and compile information related to new brand launches and prepare full launch campaigns.
    • Plan in coordination with Marketing and Sales the support for all new launches.
    • Creation and ideation of yearly promotional plans.
    • Develop yearly promotional plan on brand level & country level in line with brand guidelines, Sales feedback as well as shoppers' insights.
    • Work closely with Finance to validate all promotions.
    • Liaise with Customer experience team on getting customer feedback and analysing results.
    • Develop sales presentations in coordination with the sales team and required team members.
    • Market visits with sales team, monitor competitor activities.
    • Suggest promotions or trade deals on slow moving or near expiry products or promotions.
    • Actively taking part in product launches and providing info & leads to sales team.
    • Work with brand managers to get more information about key accounts to create customized projects or events.
    • Assess brand launch success & prepare closing reports for all launches & events.
    • Looking after all trade promotion (placing promotions based on marketing calendar)
    • Coordinate the local production of event/trade marketing material - prints display material, etc.
    • Follow up with sales team on brands, customers, and suppliers acquired.
    • Event management in coordination with internal and external key stakeholders.
    • Conducting customer feedback activities such as customer questionnaires or focus groups.
    • Monitor competitor activity, evaluating visibility & market coverage of products we distribute through regular market visits.
    • Contributing & executing marketing plans & projects.
    • Collect and disseminate best practice for profitable trade marketing activities.

    Qualifications and skills:

    • 3 - 5 years of experience in Trade Marketing in FMCG industry, preferably food & beverages industry
    • Excellent verbal and written communication skills
    • Experience of project management
    • Ability to prioritize and organize workloads independently when required.
    • Team player and the ability to work across different multi-media platforms and departments.
    • Ability to make things happen.
    • Attention to detail.
    • Ability to analyse research projects.
    • Ability to create post-event reports.
    • Event management experience.
    • Willingness to learn and develop with the role.

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