Digital Manager - Dubai, United Arab Emirates - Jobsite Direct

Jobsite Direct

Verified Company

Dubai, United Arab Emirates

2 weeks ago

Posted by:

Ahmed Al-Mansouri

beBee Recruiter

Description

JOB DESCRIPTION:

Joining Nestlé means you are joining the largest food and Beverage Company in the world.

At our very core, we are a human environment - passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future.

In this role, you will be responsible for driving the digital transformation agenda for the Category in line with the overall Category strategy and priorities.

You will achieve this by collaborating closely with internal and external stakeholders. In addition, you will also play a crucial role in supporting brand building & facilitating business growth. You will work towards enhancing digital know-how & building digital capabilities to create competitive advantage.

WHY JOIN US:

Nestlé is a multinational company with a strong global presence.

Working for a well-established and respected company like Nestlé can provide individuals with valuable experience and opportunities for professional growth.

Operates in various sectors, including food and beverage, nutrition, health, and wellness.

This diverse portfolio of products and brands offers employees a wide range of career paths and opportunities for development and specialisation.

Places a strong emphasis on innovation, continuously striving to develop new and improved products to meet evolving consumer needs.

Additionally, the company has made commitments to sustainability, focusing on areas such as responsible sourcing, environmental conservation, and social impact.

Working for a company that prioritises these values can be appealing to individuals who are passionate about making a positive difference.

Recognises the importance of investing in its employees' growth and development. The company provides various training programs, workshops, and opportunities for advancement, allowing employees to enhance their skills and knowledge.

Recognises the importance of work-life balance and often offers flexible work arrangements to support employees' well-being. This can include options for remote work, flexible schedules, and programs aimed at promoting employee wellness.

RESPONSIBILITIES:

Build & manage the category Digital ecosystem (website, CRM, data, audience strategy and personalisation, eCommerce enablers, Data Analytics etc.) with all relevant stakeholders.
Empower brand teams across all clusters to deliver powerful and efficient media, creative, content and ecommerce plans/activities through idea generation, mentoring and regular feedback.
Build a category digital communication strategy (creative, audiences, media) i.e. Maggi (branded and unbranded), NN unbranded service platforms and Nescafe total portfolio
Oversee all areas relating to
Category Digital strategy/priorities, website development and optimisation, CRM, firstparty data collection and personalisation, media and influencers, eCommerce enablers, Lower Funnel Media Activation, eRetail Search and eCommerce activity plans (in collaboration with CDT and eCommerce teams), eContent creation/adaptation/amplification across the Content Typology pillars, integrated search (paid and organic), stakeholder management (SBU, Z-AOA, Global Digital Team).
Leads the digital marketing strategy for the Category supported by the media team & Head of Digital
Elevate the Digital capabilities of the brand and relevant CDT team members by coaching and empowering them to join the Digital task force; involves brand teams in Digital Townhall Meetings and knowledge sharing sessions; promotes available training materials (e.g., Digital Academy); project assignments (e.g., D2C, eRetailer collaborations). Enables the execution of digital best practices and frameworks in the category.

QUALIFICATIONS:

Agency / digital or social media platform experience is a plus
Strong category knowledge and business acumen
Knowledge & experience in building strong brand equity
Excellent oral and written communication skills
Excellent understanding of digital platforms and how to deliver the right content to the right audiences, at the right time and through the right channels
Project management skills
Strong analytical thinking ability
Strong verbal and written English communication skills are essential. Arabic is a strong plus

Be a part of Nestlé. Be a force for good.

Help us make a real difference on a global scale.

With a presence in almost 190 countries, we're dedicated to our purpose of unlocking the power of food to enhance quality of life for everyone.

Whether you're starting or continuing your career, explore how you can work with us.

Innovate, challenge and drive change

When you join Nestle, you join a collaborative, agile working environment that stretches your thinking and encourages innovation and an entrepreneurial spirit.

You also become part of a Nestlé culture that is rooted in respect, empowered to experiment and to learn from failure.

At Nestlé, we expect you to step outside your comfort z