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- Manage company social media content development for channels including Facebook, Instagram, LinkedIn, YouTube, Twitter and some other platforms.
- Engage in social media presence creation on new and emerging social media platforms..
- Create content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation.
- Cover events.
- Work as part of a team to develop large social media strategies and campaigns.
- Propose new ideas and concepts for social media content.
- Analyze and report audience information and demographics, and success of existing social media projects on a monthly basis.
- Manage social media communications.
- Use timelines and scheduled content to create a consistent stream of new content for audience interaction while analyzing, managing, and altering schedules where necessary to optimize visits .
- Bachelor's degree in marketing or Equivalent
- Minimum of 7 to 10 years of relevant experience
- Prior experience in managing a team.
- Fluency in English and Arabic
- Prior experience in working for the banking sector and dealing with customer services/ customer complains platform is a plus.
- Must reside in Abu Dhabi or be willing to relocate.
Account Director, Social Media - Abu Dhabi, United Arab Emirates - APCO Worldwide
Description
Job DescriptionThe role:
The Social Media AD is responsible to create appealing content for the company's social media presence, including maintaining social media channels updated and brand-focused, and looking for new social media avenues and ways of connecting with audiences. This position involves a complete secondment to the client's side, with responsibilities including team management.
Main Responsibilities