B2B Digital Marketing Specialist - Dubai, United Arab Emirates - Robert Walters

Description

Digital Advertising Operations:
Independently operate, manage, and optimise various digital advertising platforms, including Meta, Google, LinkedIn, etc


Website Content Planning:
Assist in planning website content and collaborate with designers to create landing pages


Advertising Creative Ideation:
Generate creative and attention-grabbing advertising materials and copy to enhance click-through and conversion rates


Data Analysis and Optimisation:
Conduct in-depth analysis of website traffic and advertising performance, provide specific data reports, and propose corresponding optimization suggestions


Website Tracking Management:

Familiarity with Google Analytics and Google Tag Manager to ensure accurate and effective tracking of key data and events in digital advertising.

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