Online Marketing Executive - Dubai, United Arab Emirates - Alshaya

Alshaya

Verified Company

Dubai, United Arab Emirates

1 week ago

Posted by:

Ahmed Al-Mansouri

beBee Recruiter

Description

Job no: 576614

Location:

UAE
Dubai Head Office

Victoria's Secret

Victoria's Secret is the leading specialist retailer of lingerie and beauty products, dominating the market with modern, fashion-inspired collections, fragrances, cosmetics, celebrated supermodels and world-famous runway shows and creating products on the forefront of fashion and innovation.

The vision of the business is to create a brand with high emotional content that makes woman feel alluring, sophisticated and forever young - It is all about her Victoria's Secret delivers a best-in-class, captivating branded customer experience that builds loyalty, not just through the product but through the customer service experience provided by the in store staff.

The Role

The Online Marketing Executive is responsible for supporting the timely and effective delivery of all marketing programs and initiatives, collaborating closely with colleagues within to operate within the guidelines of both Alshaya and our host brand.

Create and activity/content calendars across relevant social and CRM channels.
Liaise with the brand merchandising team for relevant buys to be reflected in social calendars
Ensure all published digital content is in line with host brand and Alshaya guidelines
Adopt a localised consumer relevant approach to ensure audience engagement and build brand equity.
Bring plans/strategies to life in a customer centric OMNI channel approach
Measure campaign/strategy impact linking back to business/marketing objectives
Measure, monitor and produce reports on owned channels activity/growth
Act as the interface and single point of contact for digital content within internal and external stakeholders

Requirements:

You will have/be:

Display passion about the brand and an understanding of our customers
Proven experience as Digital Marketing Executive or similar role
Excellent understanding of digital marketing concepts and best practices
Knowledge of ad serving tools (e.g., DART, Atlas)
Knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
Skills and experience in creative content writing
Analytical mindset and critical thinking
Excellent communication and interpersonal skills

About Us:

Alshaya Group is a dynamic family-owned enterprise which was first established in Kuwait in 1890.

With a consistent record of growth and innovation, Alshaya Group is one of the world's leading brand franchise operators, offering customers an unparalleled choice of well-loved international brands, including: Starbucks, H&M, Mothercare, Debenhams, Cos, American Eagle Outfitters, P.F.

Chang's, The Cheesecake Factory, The Body Shop, M.A.C, Victoria's Secret, Boots, Vavavoom, Pottery Barn and KidZania.

Alshaya Group's portfolio extends across MENA, Russia, Turkey, and Europe, with thousands of stores, cafes, restaurants and leisure destinations, as well as a growing online and digital business.

Operating in multiple sectors including Fashion, Food, Health & Beauty, Pharmacy, Home Furnishings and Leisure & Entertainment, Alshaya Group colleagues are united by a commitment to delivering great customer service and brand experiences.

Fresh, modern, and relevant, Alshaya's constantly evolving retail portfolio reflects the choices and lifestyle of its customers.

From flagship stores and restaurants in prestige malls, to local coffee shops, drive-thrus and online, Alshaya Group brings customers the brands they love in the places they want to be.

Advertised: 13 Mar 2023 Arabian Standard Time

Application close: 12 Apr 2023 Arabian Standard Time