Marketing and Social Media Executive - Abu Dhabi, United Arab Emirates - Anantara

Anantara
Anantara
Verified Company
Abu Dhabi, United Arab Emirates

1 week ago

Ahmed Al-Mansouri

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Ahmed Al-Mansouri

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Description
Company Description


A luxury hospitality brand for modern travellers, Anantara connects guests to genuine places, people and stories through personal experiences and providing heartfelt hospitality in the world's most exciting destinations.

From pristine islands and tropical beaches to cosmopolitan cities, tranquil deserts and lush jungles, Anantara welcomes guests for journeys rich in discovery.


Job Description:


We are seeking a talented and creative Content Creation & Marketing Executive to join our prestigious 5-star luxury city hotel.

As the Content Creation & Marketing Executive, you will be responsible for developing and executing innovative content strategies to promote our hotel, enhance brand awareness, and drive customer engagement.

This role requires a keen eye for detail, exceptional writing skills, and a passion for delivering exceptional guest experiences.


Key Duties and Responsibilities
Please note that this is not an exhaustive list of everything that needs to be done. Minor Hotel

employees always find new ways to look after the business, their guests, and their colleagues.

Within this, the key responsibilities for this position are:

  • Content Strategy Development: Collaborate with the marketing Manager to develop an overarching content strategy aligned with the hotel's brand identity, target audience, and business goals.
  • Social Media Management: Manage the hotel's social media presence across platforms such as Facebook, Instagram, and LinkedIn. Create and curate visually appealing and shareable content to drive engagement and follower growth.
  • Digital Marketing Campaigns: Execute digital marketing campaigns, leveraging content assets to attract, engage, and convert potential guests. Collaborate with the Ecommerce team to develop compelling marketing messages and promotions.
  • Website Management: Assist in updating and maintaining the hotel's website content, ensuring it is accurate, engaging, and aligned with the brand's standards.
  • Collaboration and Coordination: Work closely with internal teams such as Sales, Revenue Management, and Operations to gather information, ensure consistency in messaging, and support their respective initiatives with compelling content.
  • Brand Ambassadorship: Act as a brand ambassador, consistently upholding the hotel's values and ensuring all content reflects the luxury experience expected from a 5star property.
  • Trend Monitoring: Stay uptodate with industry trends, emerging technologies, and content marketing best practices to continually innovate and enhance the hotel's content strategy.

Qualifications:

Bachelor's degree in Marketing, Graphic Design, Communications, Journalism, or a related field.

Proven experience in content creation, copywriting, and social media management, preferably in the hospitality industry or luxury lifestyle sector.

Exceptional written and verbal communication skills, with a keen eye for grammar, style, and attention to detail and Hotel experience is a must
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