Marketing Executive - Dubai, United Arab Emirates - MARRIOTT International

    Marriott International background
    Description

    Responsibilities

    • Conceiveand develop efficient and intuitive marketingstrategies
    • Organize and overseeadvertising/communication campaigns (social media, TV etc.),exhibitions and promotional events
    • Conductmarket research and analysis to evaluate trends, brand awarenessand competition ventures
    • Initiate and controlsurveys to assess customer requirements anddedication
    • Write copy for diverse marketingdistributions (brochures, press releases, website materialetc.)
    • Maintain relationships with media vendorsand publishers to ensure collaboration in promotionalactivities
    • Monitor progress of campaigns usingvarious metrics and submit reports ofperformance
    • Collaborate with managers inpreparing budgets and monitoringexpenses

    Requirements andskills

    • Proven experience asmarketing executive or similarrole
    • Good understanding of market researchtechniques, data analysis and statisticsmethods
    • Thorough knowledge of strategicplanning principles and marketing bestpractices
    • Proficient in MS Office and marketingsoftware (e.g. CRM)
    • Familiarity with socialmedia and web analytics (e.g.WebTrends)
    • Excellent communication and peopleskills
    • Strong organizational andtime-management abilities
    • Creativity andcommercial awareness
    • BSc/BA in marketing,business administration or relevantdiscipline