Sinobia Bruiners

Detailed-oriented Retail Manager with 13 years experience ensuring smooth store operations. Developing strategies to raise pools, expand traffic and optimize profitability. Meeting set targets and deadlines by training, motivating, mentoring and providing team with feedback. Ensuring high levels of satisfaction through excellent service.

Retail management positions 

Scotch and soda, Beside LLC - Store Supervisor 
11/2020 - Current

● Responsible for KPI's i.e sales, conversion, ATV.

● Training, development and store operations.

● Product flow and merchandising boutique.

● Brand positioning, promotions and VM standards.

● Support the Management Team in achieving store and KPI targets in order to meet the overall organizational objectives.

● Support the Management Team in maintaining high levels of profitability through control of discounts, general expenses, stock-loss, sell-through in order to meet profitability targets.

● Support the Management Team in managing the operational side of the store as well as managing 25% administrative areas such as staff scheduling, coordination with suppliers, contractors etc in order to ensure the

● Smooth running of the store operations.

● Customer Service & Relationship Management.

● Provide exemplary customer service at all times by following policies, providing product information and adopting a friendly as well as courteous attitude towards customers, in order to establish and manage lasting relationships.

● Support the Management Team in conducting technical training needs of the store staff in order to ensure that 15% they are fully trained on products, customer service, policy requirements.

● Maintain up-to-date product knowledge, in terms of designs, trends, quality-based issues, availability in order to provide excellent customer service.

● Maintain up-to-date knowledge of the competitors in order to identify our unique selling points (USP) thereby driving sales.

Victoria Secret, MH Alshaya - Category Manager 
04/2018 - 05/2020

● Serves on leadership team and is responsible for sales results of lingerie and beauty department.

● Training and development of new joiners as well as store team as well as trainer of Yas Mall and Almaryah branches.

● E-commerce cold calling while working from home.

● Responsible for daily, weekly and monthly reports for customer experience department and directed to store manager.

● Liaise with brand delivery and visual merchandising team, making sure product is correctly displayed, as per brand standards.

● Pre-opening experience (recruitment and training new team, store set up.

E-COMMERCE SUPPORT SPECIALIST

● Acted as a primary point of contact for online and mail order customers, dealing with inquiries.

● Resolving complaints and processing orders in an efficient and timely manner.

● Develop in-dept knowledge of the brands products and promotions.

● Checking customers order status through tools like Magento, remedy and providing feedback through direct calls, SMS, email.

Morgen De Toi, Alghurair Retail LLC - Store Manager 
02/2015 - 01/2018

• Effectively delegate, follow up and communicate with all levels of the organization.
• Manage complex and competing priorities with time management and organizational skills and excellent visual merchandising skills.
• Chalked out price policies by reviewing items activities, determined additional needed sales promotions, authorized clearance sales and analyzed all the required trends
• Addressed the customer requirements by establishing rapport with potential and actual customers and catered the services requirements.

Farah Leisure Facilities - Sales Executive 
09/2013 - 12/2014

• Preparation of draft agendas, meeting prep, other documents and reports as requires.
• Ability to analyze processes and data.
• Strong research and computer skills, well in excel and formulas in particular.
• Keeping track of inventory for every job done and update on the system.
• Preparing estimates (as per provided instructions), invoices, delivery notes, purchase orders, receipt vouchers.
• Updating expense bills on system.
• Following up with clients regarding specific merchandise inquires

Al Khwarizmi International College

Abu Dhabi  •  2017

Airport Operaions

Al Khwarizmi International College

Abu Dhabi  •  2017

Ticketing And Reservations Software

Boston Business College

South Africa  •  2004

Tourism