Senior Marketing Manager - dubai - qlub

    qlub
    qlub dubai

    3 days ago

    د.إ260,000 - د.إ420,000 (AED) per year *
    Description
    Global Senior Marketing Manager
    q LUB is revolutionizing the dining experience with ultra‑fast, seamless payment solutions.

    As the Global Senior Marketing Manager based in our Dubai HQ, you will lead and shape the marketing strategy for a fast‑growing fintech start‑up backed by major investors.

    Key Responsibilities
    B2B Marketing
    Develop and execute a comprehensive B2B marketing strategy to increase the number and quality of inbound leads.
    Collaborate with sales and lead‑generation teams to align marketing efforts with sales goals.
    Measure and optimize B2B campaigns for ROI and lead quality.
    Leverage digital channels such as LinkedIn, Google Ads, and email marketing to reach B2B audiences.
    B2C Marketing
    Develop and execute a B2C brand strategy for q LUB's brand and subscription program.
    Build a strong B2C brand identity and messaging framework.
    Manage social media, content marketing, and influencer partnerships for our subscription program.
    Analyze consumer behavior and preferences to inform marketing strategies.
    Utilize digital marketing channels such as Facebook, Twitter, Snapchat, Instagram, and Google Ads to reach B2C audiences.
    Marketing Execution
    Develop and manage marketing budgets and forecasts.
    Lead and manage a marketing team or work independently, depending on structure.
    Collaborate with cross‑functional teams including sales, product, and customer success.
    Measure and report on marketing performance using key metrics (lead generation, conversion rates, ROI).
    Use data and analytics to inform marketing strategies and optimize campaigns.
    Conduct market research and competitive analysis to stay ahead of industry trends.
    Qualifications
    8+ years of marketing experience focused on B2B and B2C digital marketing.
    Fluent in Arabic and English.
    Proven experience with digital marketing channels such as Google Ads, Facebook Ads, Twitter, Snapchat, LinkedIn Ads, and email marketing.
    Familiarity with marketing automation tools and CRM systems.
    Experience with data analytics and reporting tools (e.g., Google Analytics).
    Strategic thinking and planning.
    Campaign execution and management.
    Excellent communication and collaboration skills.
    Experience in the technology industry is a plus.
    What We Offer
    Be part of an exciting, fast‑paced environment where you can grow a global organization from an early‑stage start‑up.
    Drive growth and tailor fast‑evolving new products and features.
    Work with highly motivated people enthusiastic about improving the customer experience at table‑service restaurants.
    If you are excited by this opportunity, "Apply now".
    #J-18808-Ljbffr
    * This salary range is an estimation made by beBee
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