- Lead the casino division, including game selection, promotions, and player engagement
- initiatives.
- Develop and implement CRM strategies to maximize player retention and lifetime value.
- Analyse player data and behaviour to identify opportunities for personalized marketing and
- engagement.
- Collaborate with cross-functional teams to optimize the user experience and drive conversion.
- Stay updated on industry trends and competitor activities to inform strategic decision-making.
- Oversee compliance with regulatory requirements and best practices in online gambling.
- Highly Desired Knowledge and Experience:
- Proven experience in a leadership role within the online gambling industry, with a focus on casino
- operations and CRM management.
- Deep understanding of crypto-based gaming and familiarity with blockchain technology.
- Strong analytical skills and proficiency in leveraging data to drive decision-making.
- Experience in developing and executing successful CRM strategies to drive player engagement
- and retention.
- Excellent communication and leadership skills, with the ability to inspire and motivate teams. CANDIDATE PROFILE
- Bachelor's degree in Business Administration, Marketing, or related field (MBA preferred).
- Extensive experience in online casino operations and CRM management.
- In-depth knowledge of regulatory requirements and compliance standards in online gambling.
- Proven track record of driving growth and success in a competitive online gaming environment. Due to the high volume of applications we receive at GRS Recruitment, only shortlisted candidates will be responded to. To apply for this position, please email your CV to Hayley Buckle, quoting the above job reference or call for further information.
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