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Soumya Chandran

Soumya Chandran

Digital Engagement Specialist

Marketing / Advertising / Public Relations

Dubai, دبي

Social

About Soumya Chandran:

Dear Sir/Madam,

 

Greetings.

 

I am a CRM Marketer with 14 plus years experience in marketing field currently working with WIO digital bank in UAE.

 

I am a highly motivated and results-oriented individual and I always strive to exceed expectations. I am confident that I have the skills and experience to be a successful CRM Marketer. I would welcome the opportunity to discuss this position with you in further detail. Thank you for your time and consideration.

 

Sincerely,

 

Soumya Chandran

Experience

  • , Creating design team’s UX wireframes and mockups into responsive, user-friendly templates on Airship.
  • Testing, scheduling, deployment and A/B Testing of campaigns(email,sms,push,in-app) on Airship.
  • Perform data analysis and post activity evaluations and reports to deliver customer insights and recommendations of each activation.
  • Analyse and track the efficiency of A/B testing campaigns to provide recommendations on how to optimize brands’ communication
  • Collaborating with Tech, Product and Data team to implement new requirements.
  • Brand website management on Contentful Platform.

Education

B-tech in Computer Science Engineering

Pursuing MBA from IGNOU University

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