Loyalty CampaignsCommunication Executive - Dubai, United Arab Emirates - Dicetek LLC

Dicetek LLC Dubai, United Arab Emirates

4 days ago

Setting up campaigns and communications (plans& schedules), Creating data segmentation and targeting based on the campaign requirements and available data extensions and data filters
Scheduling and deployment of email marketing, SMS and Push Notifications using Salesforce Marketing Cloud and other available platforms for communication dispatch
Monitoring and reporting on the campaign performance (communication performance) using SFMC and other platforms
Working closely with IT team on any development, integration and other custom requirements required for campaign setup, dispatch, and reporting
Create multi-market email templates using Amp Script/HTML
Create customer journey based on Communication strategy on Salesforce Marketing Cloud (using Journey Builder/Automation Studio) and working with IT on any development and integrations
Validate data points and quality to facilitate efficient customer communications
Setup and validate Loyalty promotions on the loyalty tool to feed into customer journey (trigger comms) and campaigns comms managed via Salesforce Marketing Cloud
Deliver on using A/B Testing and other metric for communication performance
Monitor dispatch metric using key KPIs such as dispatch SLA, first-pass accuracy, on time delivery, time to market with %age accuracy
Links and Landing Page management on Content Management System (CMS)
Create and update website + App with the latest offers and new launches on Content Management System (CMS)

Anson Anto