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    Sr Manager of Digital Product - Dubai, United Arab Emirates - Insight Global

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    Description
    • Define and execute on customer vision for onboarding and new app user activation.
    • Maintain quarterly roadmaps that align strategy with focus on adoption; identify dependencies and ensure closely alignment with cross-functional dependent teams.
    • Develop robust test & learn to optimize adoption experiences for our app and define how experience should evolve over time to drive engagement.
    • Support messaging campaign operations, including identifying campaigns, key objectives, target audience and measurement.


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