- Strategic Planning: Develop andimplement comprehensive marketing and communication strategies toenhance the brand's presence in the local and internationalmarket.
- Brand Management: Oversee thedevelopment and management of the brand identity, ensuringconsistency across all marketing materials andcommunications.
- Digital Marketing: Lead digitalmarketing efforts, including social media strategy, contentmarketing, SEO, and online advertising.
- PublicRelations: Manage media relations, press releases, and publicappearances to enhance the brand's publicimage.
- Event Management: Plan and executehigh-impact events and promotions that align with thebrand's goals and target audience.
- TeamLeadership: Lead and mentor a team of marketing and communicationprofessionals, fostering a culture of creativity andexcellence.
- Market Research: Conduct marketresearch to identify trends, opportunities, and challenges in theindustry.
- Budget Management: Manage themarketing budget effectively, ensuring optimal allocation ofresources for maximum impact.
- PerformanceAnalysis: Monitor and report on the effectiveness of marketingcampaigns and strategies, making data-driven decisions forimprovement.
- Stakeholder Collaboration:Collaborate with internal teams and external partners to ensurecohesive branding and marketingefforts.
- Bachelor's orMaster's degree in Marketing, Communications, BusinessAdministration, or a related field.
- Minimum of12 years of experience in marketing and communications, preferablyin the media and entertainment industry.
- Proventrack record of developing and executing successful marketingstrategies.
- Strong leadership and teammanagement skills.
- Excellent communication andinterpersonal abilities.
- Deep understanding ofdigital marketing tools and trends.
- Fluent inEnglish; proficiency in Arabic is highlyadvantageous.
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Marketing and Communications Director - Dubai, United Arab Emirates - MCG Talent
Description
Qualifications: