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    Specialist Campaign Management - Dubai, United Arab Emirates - Talabat

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    Description

    About The Opportunity

    • Handling, planning & liaising with internal teams to activate campaigns;
    • Manage the sourcing and production of all marketing collateral related to food e-commerce
    • Managing Deliverables of content across channels.
    • Documenting all campaign plans and activities, and creating post-campaign result documents with corrective or next steps for new campaigns;
    • Working with the manager to plan campaigns, that are aligned with the annual calendar;
    • Presenting results of recent campaigns in weekly/monthly meetings with relevant departments within the business;
    • Constantly track trends, Flag new ones, and come up with relevant marketing campaign ideas;
    • Constantly tracking and reporting costs, marketing spending, and budgets.
    • Briefing, planning, and supporting on-ground activations.
    • Develop and implement comprehensive 360-degree marketing campaigns across multiple channels, including OOH, digital, social media, print, and events.
    • Conduct in-depth market research, analyze industry trends, and identify new opportunities for campaign initiation, optimization, and customer targeting.
    • Constantly track competitors' activities, products, and campaigns.
    • Utilize advanced analytics to measure campaign performance, derive actionable insights, and continuously optimize campaigns for maximum impact.
    • Overcome challenges and develop creative solutions to enhance campaign effectiveness, reach target audiences, and drive desired outcomes.
    • Collaborate with cross-functional teams, including brand, creative, CRM, content, and digital marketing, to ensure seamless execution and consistency across all channels.
    • Plan and manage the campaign budget, ensuring effective allocation and optimization of resources.
    • Monitor and analyze key campaign metrics, providing regular reports and recommendations to stakeholders.
    • Foster strong relationships with internal stakeholders, external partners, and agencies to drive successful collaboration and campaign delivery.
    • Stay up-to-date with industry best practices, emerging marketing trends, and innovative technologies to drive continuous improvement and innovation within the team.
    • Act as a mentor and guide junior team members, fostering a culture of collaboration, learning, and growth.
    • Constant Analysis on Key Accounts trends, and performance, build plans accordingly, and execute those plans across all channels in the UAE.
    • Being the main point of contact for Key account requests, marketing leads, and escalation.
    • Looking at the bigger picture of growth and prioritizing requests based on return on investment.

    What you need to be successful

    • Minimum of 5 years of relevant experience in growth, marketing, and campaign management preferably in an e-commerce, F&b aggregator, or tech company.
    • Expertise in understanding the marketing mix and campaign management.
    • Strong project management and analytical skills.
    • Strong communication and interpersonal skills.
    • Strong in analysis and a very numbers-oriented person.
    • Comfortable working in a challenging environment.
    • Fluent in English (Arabic is a plus)

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