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    Brand Portfolio Executive Marketing - Dubai, United Arab Emirates - manpower middle east

    manpower middle east
    manpower middle east Dubai, United Arab Emirates

    1 day ago

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    Description
    • Lead on content creation for assigned projects through the localization/ transcreation of messages, toolboxes and initiatives.
    • Align on communication plan and scope with key stakeholders, briefing external or internal agencies and managing project timelines, budget and requirements to ensure quality and timely delivery.
    • Create detailed, visual, content briefs for assets across different channels (Web, CRM, Social, Paid Media etc.)
    • Ensure that all developed materials and implemented activities are fully in line with local regulations and company marketing code, by seeking advice from Legal and External Affairs departments, as well as submitting and receiving necessary approvals for all developed plans prior to implementation
    • Leverage on market data and consumer insights to localize content themes/topics that resonate with local target audiences and execute a plan to educate consumers to critical behavior changes.

    Requirements and Qualifications:

    • You have University degree in Business Administration/Marketing; MBA is a plus
    • You have 3-5 years of B2C brand marketing experience on the brand side or in a content development role within a creative/ media agency, e-commerce, or social media companies
    • Digital experience with an omni-channel marketing approach (Social Media, Web, CRM, Paid Media). Strong understanding of digital platforms & tools is an asset
    • Strong understanding of and passion for brand marketing and communication
    • Excellent planning and project management skills, experience working in multi-disciplinary cross-functional project teams
    • Strong analytical skills, problem solving capabilities and data-driven thinking
    • Content creation and toolkit development experience is an asset.
    • Fast learner, curious and outward looking
    • Exceptional collaboration and communication skills and experience working in lean, agile, test & learn environments, where continuous improvement is the norm
    • Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint)
    • Excellent command of English (both written and spoken). Arabic will be highly preferred.
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