- Communicate effectively, to targetmarkets, the amenities and benefits of the hotel, including hotelrefurbishments, food and beverage provisions, conference,banqueting and events
- Report monthly into theDirector of Commercial with coverage and planned media/marketingplan for the 3, 6 9-month period and future annual plans andcalendars
- Handle media inquiries and interviewrequests and respond to enquiries from media, individuals, andother organizations.
- Produce and submit PR,Marketing and Social media activityreport.
- Provide and manage all social mediacontent and posts, along with all editorial, keeping in line withthe hotel brand and persona.
- Monitoring socialmedia channels in responding to guest requests and ensuringrelevant internal parties can assist.
- Build anetwork of digital influencers to create content and showcase thehotel, staying within hotel persona.
- Manage andmonitor the hotel website, ensuring images are up to date, contentis in line with the branding and any promotions have beenshowcased.
- Support in any e-marketing relatedcampaigns and activities.
- Attend any hotelmeetings relevant to the role; Commercial, Sustainable, FrontOffice and Food and Beverage
- Work with localthird-party partners, including local media, and maintainprofessional working relationships with local officialbodies
- Create and maintain a comprehensivemedia and marketing contact management system relevant to thetarget audiences of the hotel
- Fact checkcontent, across third party and social platforms to ensure solidcoverage and positive reflection of the hotelbrand
- Ensure press material, image library,third-party websites etc. are updated andaccurate.
- Ensure media and partners lists areaccurate, updated and well maintained
- Workclosely across all hotel departments, seeking proactiveopportunities and planned promotions to address specific businesschallenges, as required
- Support the developmentof promotional activities, marketing channels and the production ofmarketing materials for specific events
- Manageand promote the hotel on Hilton brandedwebsites
- Work within marketing budgets by usingresources effectively
- Maintain a comprehensivemedia and marketing contact management system relevant to thetarget audiences of the Hotel
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Marketing Manager
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